1. Journey From Trauma and Addiction to Purpose: The Inspiring Story of Elizabeth Mikotowicz Anika Jackson 42:21

Have you ever pondered the terrifying path from trauma and addiction to purpose? In an emotional episode of Brand Amplified, we bring you the raw and riveting journey of Elizabeth Mikotowicz. Elizabeth, a brave survivor, peels back the layers of her life, recounting her ongoing battle with opioid dependence fueled by a devastating assault. Through her narrative, we shine a stark light on the often-unspoken stigma attached to addiction and the harrowing realities faced by survivors of abuse. 

From within the bleak confines of America's prison system, emerges a tale of Resilience and redemption. Our guest shares her powerful story of losing it all in a desperate bid to shield her children from a dangerous ex-partner, only to find herself ensnared in the cold steel grip of incarceration. But, the human spirit is indomitable. In the face of adversity, we hear of a woman who turned prison walls into canvases of creativity, launching a successful brand. We delve into stories of misdiagnosis and the urgent need for empathy and understanding in our society. Our conversation takes a deep dive into the pressing social issues of criminalization of homelessness, exploitation of inmates and the desperate need for systemic change. 

The journey continues as we learn about the surprising path of a book author. With every twist and turn, we realize the incredible power and Resilience of the human spirit. Discover how painting murals evolved into a clothing brand, how a misdiagnosis led to a fight for mental health advocacy, and how an ex-inmate turned her life around to become a beacon of hope and inspiration. The episode wraps up with an invitation to support these inspiring individuals by following them on social media and buying their products. Brace yourself for an episode that's sure to leave you inspired, enlightened and eager to become agents of change.


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Anika Jackson Creative Strategist, Podcaster

Anika is a mother, community volunteer, philanthropist, marketing and communications strategist and podcast host. As a marcom executive, she has done it all including experiential marketing/ event production, launch marketing, public relations, digital, and influencer throughout her multiple decade career.

She is a member of the Quickbooks Small Business Council, as well as on the Advisory Board for the Women in Leadership program for UCSB’s PaCE; advisor for Junior League of Los Angeles’ 2022 – 2023 President; Co-founder and board member of Learn Grow Lead; and Ballona Wetlands Philanthropy Chair for National Charity League’s Pier Chapter.

In Anika’s newest role, she is an adjunct professor at USC Annenberg School for Communication and Journalism, teaching graduate students in both the Masters of Public Relations and Advertising as well as the Masters of Digital Media Management programs.