​I am an email marketing fan so I was excited to invite Kendra Corman to join me for a conversation on how to make email marketing effective.

She started by explaining why email is so important.  Sure it is great to build a community on social media, but what will you do if Facebook goes down or cuts off your profile. You are stuck.  But if you have email addresses, you  own those contacts and can take them wherever you want.

You have the flexibility to contact them when you want and to share information  they want and need to know.

If you’ve enjoyed this conversation sign up for a weekly newsletter get links to episodes you might have missed and other resources for your business   https://morethanafewwords.com/avoid-fomo/

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LORRAINE Ball Marketing Strategist

After spending too many years in Corporate America, Lorraine said goodbye to the bureaucracy, glass ceilings and bad coffee to follow her passion to help small business owners succeed

Today, this successful entrepreneur, author, professional speaker, and host of a weekly marketing podcast, More than a Few Words, brings creative ideas, practical tips, and decades of real-world experience to every conversation.

As the founder of the Digital Toolbox Community, she helps business owners use internet marketing to grow. And in her spare time, she loves to travel, and take photos. You can see her photos at lorraineball.com