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Intellectual Property: Your Secret Weapon

  1. Intellectual Property: Your Secret Weapon Jim James 37:44

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Are you an entrepreneur struggling to protect your most valuable business asset—your intellectual property? Join Jim James as he delves into the critical world of IP protection with Jeff Holman, founder of Intellectual Strategies, revealing how startups can safeguard their innovations, brands, and creative works.

Discover why up to 90% of a business's value lies in intangible assets and learn about the four key types of intellectual property: patents, trademarks, copyrights, and trade secrets. Jeff explains how entrepreneurs can strategically protect their brands, avoid costly legal pitfalls, and create a robust IP strategy aligned with their business goals.

This episode is a must-listen for founders seeking to understand how to defend their innovations, attract investors, and build long-term value through strategic intellectual property management.

Recommended Book: “Nail It and Scale It” by Ryan Furlong and Nathan Furr

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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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Jim James Champion of the Unnoticed Entrepreneur

I was sold on the power of publicity to meet ambitious goals when I jumped out of the plane ✈ at the age of 17.

Since that slightly foolhardy stunt, I have always been on the side of the business owner who has a great story to tell but doesn't know how to get the recognition they deserve.

Since 1995 I have built brands and businesses as an entrepreneur. I've lived in Africa, America, China, Singapore, and the UK.

In 2022 I sold my PR Agency in Singapore.

Now I consult business owners on how to get noticed, host a podcast, a radio show, and publish books.

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