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James Swan Certified Professional Coach

With over 20 years as a small business owner, entrepreneur, award-winning author, and marketing consultant Jim brings his experience as a survivor of success and failure to the world of business Coaching and consulting.

As a Certified Professional Coach, he turned years of business experiences, personal values, and a belief in the power of transformative energy into a laser-focused professional objective; to support small and medium-sized business owners as they expand into their highest and best selves.
With a Bachelor of Arts degree in theology and music from Southwestern University and studies in Arizona State University's Architecture and Design master's degree program, he now includes Certified Coach in his educational accomplishments.

He is a past member of the Gay and Lesbian Victory Fund, serving on its Executive Board of Directors. Other commitments include PAWS/LA, which assists with the care of pets for people living with disabilities, and KidSmart, an art education foundation for inner-city youth. Currently, he lives and works from his home on the Maine coast.

Recent Content

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First Mother’s Day After Losing Her to Alzheimer’s

She is everywhere. For most of our years together, we joked about her seeming ability to transcend time and space. All-seeing, all-knowing, ever-present, and always watching…. The laughter did…

She is everywhere. …

She is everywhere. For most of our years together, we joked about her seeming ability to transcend time and space. All-seeing, all-knowing, ever-present, and always watching…. The laughter did us good and served up some of our most unguarded moments. The laughs did what dogma couldn’t. It brought humanity to the Venn diagrams of our lives. This weekend I remembered some of our laughter, even in her final days, and could not contain the stuff that needed the light of day. Some of my stuff rolled down my cheeks this weekend as the country celebrated Mother’s. I cried. Not ju…

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How the Cookie Crumbles and My Upper Limit

How the Cookie Crumbles and My Upper Limit Late last Friday evening, I stood in my kitchen desperately trying to recall when and how I had consumed an entire plate of homemade chocolate chip cookie…

How the Cookie Crumb…

How the Cookie Crumbles and My Upper Limit Late last Friday evening, I stood in my kitchen desperately trying to recall when and how I had consumed an entire plate of homemade chocolate chip cookies. Fragments of the evening were all that was left. Only ghostly recollections remain of snapping up two or three cookies at a time remained. I recall the occasional trip into the kitchen to clean up after dinner, brew some tea, or start the dishwasher, but the rest is a blur.  Deep in the pit of my stomach, I knew I’d been in and out of the kitchen a dozen or more times throughout the ev…

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Is It Too Late? An Old Dog, A New Vision, and Powerful Purpose.

Recently I read a statement by a prominent business coach that “Coaching saves lives.” Part of my brain said, “yea, we do,” but another part said, “Well, that’s a nice attention-grabbing t…

Recently I read a st…

Recently I read a statement by a prominent business coach that “Coaching saves lives.” Part of my brain said, “yea, we do,” but another part said, “Well, that’s a nice attention-grabbing toss-away line intended to grab attention, clicks, and likes.” He said, “More marriages break up over the lack of money than for lack of love. Business failures lead to personal ruin, destruction, addiction, depression, anxiety, suicides, and, unfortunately, far more. As good business coaches, we save marriages, families, and kids from self-destruction. We save lives!” Sobering observat…

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A Fly in This Introvert’s Ointment

Just as I was adjusting to losing a job, its income, and benefits (see last week’s email if you missed that bit of excitement), this happened. First, let me be clear; I am fortunate. I’m not ou…

Just as I was adjust…

Just as I was adjusting to losing a job, its income, and benefits (see last week’s email if you missed that bit of excitement), this happened. First, let me be clear; I am fortunate. I’m not out on the streets or sleeping on friends’ sofas (done that before). My gratitude for all I have is sky-high, and in the broadest sense, I know I will survive this challenge. But sitting at my desk, three days post-firing, reviewing and replying to job postings, I was unprepared for this. Here’s some backstory. When Covid lockdowns occurred, many of my friends joked that I no longer nee…

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Weebles Wobble & Sometimes Life Sucks

As I work to grow my private Coaching practice, my position as a Business Success and Strategy Coach for an international online marketing agency has filled an important role. Steady income, a benefit…

As I work to grow my…

As I work to grow my private Coaching practice, my position as a Business Success and Strategy Coach for an international online marketing agency has filled an important role. Steady income, a benefits package, and camaraderie with some brilliant people make this an essential part of my life. Last Wednesday was my monthly one-on-one with my team leader, a guy I greatly admire and have learned a lot from. As the Zoom screen opened, I knew something was up. Joining Dave was Julia, the firm’s COO. It took just a few seconds for Julia’s presence to be explained. “Today would be m…

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