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Food waste is the largest contributor to the municipal waste stream, yet it’s managed with century-old methods like trash chutes and compactors. This is where ZeroDay, under the leadership of CEO and co-founder Maneesa Wijesinghe-Nelken, steps in. ZeroDay’s solution: robotics and automation designed to handle food waste at the source, within urban buildings like hotels, offices, and restaurants. This innovative approach offers both a reduction in labor and a decrease in the operational expenses associated with traditional waste management.

ZeroDay’s Technology compresses food waste into manageable blocks wrapped in a special bio-wrapper. “Our machines achieve significant volume reduction by up to 75 percent,” Maneesa explains, “which cuts down on the truck trips needed to collect and transport waste, ultimately lowering costs for composting or biogas production.”

The potential impact of this Innovation is immense. Food waste in landfills emits methane—a greenhouse gas approximately 80 times more potent than CO₂ over a 20-year period. By diverting food waste from landfills and into sustainable processes like composting and biogas production, ZeroDay contributes to reducing urban carbon footprints.

Based in New York City, where waste management challenges are pervasive, ZeroDay is piloting its technology in an environment ripe for change. Maneesa envisions scaling this model to other major cities, where food waste management remains a pressing issue.

tl;dr:

1. Today’s episode highlights ZeroDay’s robotic solution that compresses food waste into sustainable, compact blocks.

2. Maneesa explains how ZeroDay’s technology reduces landfill waste and methane emissions significantly.

3. ZeroDay’s automation helps urban buildings manage food waste more efficiently, saving labor and operational costs.

4. Maneesa’s unshakeable optimism drives her to overcome challenges and create impactful technology solutions.

5. ZeroDay is currently piloting its waste management technology with business customers across New York City.

How to Develop Relentless Determination As a Superpower

Maneesa’s superpower is a relentless determination to succeed. She describes herself as “a blind optimist” who refuses to give up, driven by an unwavering belief that she’ll overcome any obstacles. This internal drive allows her to push through challenges and keep moving forward, even when the path isn’t clear.

An example of Maneesa’s relentless determination is her experience building ZeroDay’s first working prototype. Despite limited experience in hard tech, she and her co-founder faced the intense challenge of building a robotic food-waste processing machine in a month for a demonstration. Maneesa’s commitment was so deep that, even after injuring herself on a circular saw, she persisted and completed the prototype. Their efforts led to a successful demo that generated significant interest from businesses and validated their concept despite the grueling process.

Tips for Developing This Superpower:

• Cultivate blind optimism by finding an inner voice that reminds you success is possible.

• Embrace spirituality or Meditation practices to build resilience and maintain focus.

• Approach challenges with an open mind, seeing each one as an opportunity to learn.

• Believe in the purpose behind your work to fuel your drive, even in tough times.

Closing Paragraph:
By following Maneesa’s example and advice, you can make relentless determination a skill. With practice and effort, you could make it a superpower that enables you to do more good in the world.

Remember, however, that research into success suggests that building on your own superpowers is more important than creating new ones or overcoming weaknesses. You do you!

Guest Profile

Maneesa Wijesinghe-Nelken (she/her):

CEO & Co-founder, ZeroDay

About ZeroDay: ZeroDay automates the archaic food waste management system in businesses, allowing them to save Money, comply with regulations, and prevent food waste from entering landfills.

Website: www.zeroday.life

Biographical Information: Maneesa previously served as the Director of the Regenerative and Circular Economy Lab, a think tank at the University of Oxford’s Smith School of Enterprise and Environment. In this role, she collaborated with large corporations such as Nike and Unilever and small local organizations to develop and implement circular business solutions on various scales. She is also a fellow of the Ellen MacArthur Foundation and has completed a study to earn the “From Linear to Circular” professional certification. She holds an MBA from the University of Oxford, specializing in circular business models. Before this, she was an early employee at disruptive tech companies such as Datadog and Okta, focusing on technical solutions and enterprise sales. Maneesa’s educational background includes a Bachelors in Physics and Electrical Engineering from Northwestern University. As a native of Sri Lanka, she has firsthand experience of the environmental damage caused by the waste crisis, including witnessing the 2017 Meethotamulla garbage dump disaster. Her experiences have fueled her ambition to combat the waste crisis.

LinkedIn: linkedin.com/in/maneesawn/

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If a location is not noted, the events below are virtual.

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• SuperCrowdHour, November 20, 2024, at 1:00 PM Eastern. Each month, we host a value-laden webinar for aspiring impact investors or social entrepreneurs. At November’s SuperCrowdHour, Devin will explain six common investment types you need to understand before you can invest like a pro. Free to attend.

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Originally Published on https://www.superpowers4good.com/

Devin Thorpe Champion of Social Good

Devin is the CEO of The Super Crowd, Inc., a public benefit corporation helping diverse founders and social entrepreneurs raise capital via impact crowdfunding. He is also a bestselling author who calls himself a champion of social good. His most recent book, How to Make Money with Impact Crowdfunding, is an investment guide for everyone. He has produced about 1,500 episodes of his show featuring luminary change agents, including Bill Gates. His books—read over 1 million times—help people do more good. He has helped nonprofits raise millions of dollars via crowdfunding. He draws on his experience as an investment banker, CFO, treasurer and U.S. Senate staffer. He earned an MBA at Cornell. Frequently finding himself on airplanes, Devin is grateful to be middle-seat-sized.