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January 23rd, 2025

Episode 545 – The Buying Decision – How To Reduce Risk Maximize Reward

  1. Episode 545 - The Buying Decision - How To Reduce Risk Maximize Reward Kurt Mortensen 20:49

This episode delves into strategies for enhancing influence, motivation, and success, featuring elements like goal setting and mindfulness. Kurt Mortensen shares personal anecdotes, such as a dentist’s poor follow-up, to highlight the importance of persistence. He discusses human motivation, emphasizing the balance between minimizing risk and maximizing reward in decision-making. Listening to audience feedback and personal motivation techniques are explored, including intrinsic versus extrinsic incentives. The episode also features a listener question on effective sales tactics, reinforcing the importance of understanding individual motivations in persuasion. Mortensen encourages continuous learning and provides an offer of the week for personal and professional Growth.

Self-awareness can drive behavior change, reprogram the brain’s reward system GOALS

OFFER OF THE WEEK

Kurt W. Mortensen is an international authority on charisma, negotiation, and building your social influence. Kurt has spent over 20 years researching influence, leadership, sales, persuasive presentations, and he teaches on the university level.

Kurt is the author of Persuasion IQ, Laws of Charisma, and the best-selling book Maximum Influence. His books have been translated into 28 languages. He is also the host of the popular podcast Maximize Your Influence.

Over the years, Kurt has taught hundreds of seminars and workshops worldwide. (Over 20 Countries) He has discovered most people have a great desire to succeed but many times fall short of their goals. Mortensen teaches that professional success, personal relationships, and leadership all depend on the ability to persuade, influence, and motivate others. The key is to get others to want to do, what you want them to do and like doing it.

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