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Unlocking Facebook Engagement: Bart Graham's Aviation & Humor Strategy

  1. Unlocking Facebook Engagement: Bart Graham's Aviation & Humor Strategy Jennifer R Glass 39:50

Welcome back to MOJO: The Meaning of Life and Business! In today’s episode, our host Jennifer Glass delves into an engaging conversation with the fascinating Bart Graham, a guest speaker renowned for his deep involvement with World War II airplanes and warbirds. Bart shares his insights into creating captivating content on social media platforms such as Facebook and LinkedIn, where he shares short, humorous stories from old items and maintains an interactive engagement with his followers. As they both express their mutual interest in space and aviation, their conversation unfolds into a captivating exchange of career aspirations and Growth opportunities in the aerospace industry.

Bart’s journey from sales and marketing to motorsports and journalism, and eventually landing in aviation, serves as an inspiring narrative for those navigating career transitions. His deep involvement with his alumni group and passion for planes, automobiles, and now boating, illustrates the diverse facets of his life and his eagerness to explore new horizons even in semi-Retirement. As he considers becoming an independent practitioner specializing in membership matters and a potential career as a Facebook page content creator, his dedication to keeping his mind active through volunteer work is truly commendable.

One of the highlights of the episode includes Bart’s remarkable success in growing a Facebook page, particularly with his involvement in the Commemorative Air Force Tampa Bay wing, where he oversaw the growth of the organization’s page from zero to close to 6700 followers in a short span of time. Through consistent posting, experimentation, and the incorporation of humor and storytelling in his content, Bart achieved organic growth without following traditional strategies or guidelines. His ability to keep followers engaged through daily posts covering aviation and related topics, engaging with CAF members, and his focus on growing the page’s following for fundraising purposes is truly inspiring.

In addition to their insightful exchange about social media engagement, Jennifer shares her advice for career growth and opportunities for certifications in community management, highlighting Bart’s potential as a valuable asset in this field. As the episode draws to a close, Jennifer bids farewell with well wishes for the audience’s success, leaving behind a trail of inspiration and meaningful insights. Join us as we embark on a journey of passion, resilience, and professional growth with Bart Graham on MOJO: The Meaning of Life and Business!

About my guest: Bart Graham is a relationship-driven connector and greeter. Bart is happy to connect people for networking and has the “knack” of collaborating between associations and departments to promote common causes.

Connect with Bart on Facebook and LinkedIn. And check out the CAF Facebook page that Bart references in this episode.

Jennifer Glass Business Growth Architect

Jennifer R Glass is the CEO of Business Growth Strategies International, the only company to offer business growth coaching along with smart payment processing solutions, review management services, marketing plus web hosting, and design solutions designed to increase a company's bottom line. Jennifer is an award-winning business growth expert and TV show producer who works with small to medium-sized businesses to help them find the money they are leaving on the table. She is also the author of multiple works including her “It’s the Bottom Line That Matters” series.

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