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March 26th, 2024

From Passion to Purpose: Transforming Your Business Model to Make an Impact with Ben Christensen

  1. From Passion to Purpose: Transforming Your Business Model to Make an Impact with Ben Christensen Paul Furiga 33:15

Ben Christensen is the Founder and CEO of Cambium. The company’s story began where his life did, in rural New Mexico. A childhood immersed in woodworking and science instilled in Christensen a deep understanding of sustainable wood use and climate action. He spent a considerable time learning the extent of the challenges posed by wood waste management. In this episode of Storylines Live, Paul and Ben dive into using stories to build connections and add value to business models!

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Paul Furiga President & Chief Storyteller

Paul Furiga is a career storyteller. From Cincinnati’s City Hall to the White House press room (all while carrying a notebook and eventually an editor’s red pen) over a two-decade life in journalism, through building a successful marketing agency in the next two decades, stories are always at the heart of his work. He’s the founder and Chief Storyteller at WordWrite.

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