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E435:🎙️HOW A HEADLESS CMS ELEVATES THE ECOMMERCE CUSTOMER EXPERIENCE | SIMEN SVALE SKOGSRUD – SANITY | THE ECOMMERCE EDGE Podcast

  1. E435:🎙️HOW A HEADLESS CMS ELEVATES THE ECOMMERCE CUSTOMER EXPERIENCE | SIMEN SVALE SKOGSRUD - SANITY | THE ECOMMERCE EDGE Podcast Jason Greenwood 50:39

💡Simen (https://www.linkedin.com/in/simenss) is the Co-Founder & CTO of Sanity – https://www.sanity.io

💡Case Study Video – Sanity + Shopify: https://www.youtube.com/watch?v=F6RJykDnJ8U

💡Sanity is a Headless CMS platform with a deep focus on eCommerce integrations and content solutions

💡Sanity helps eCommerce brands separate their content management processes, workflows and tooling from their eCommerce catalog and sales engine

💡This separation allows content specialists and creatives work inside a platform tailor made for them while the display end experience of this content can be delivered across any channel or platform the brand requires with total consistency

💡In this episode, Jason & Simen discuss how a headless CMS approach can help brands do almost everything relates to content and product data better, in service of a highly personalized and brand specific customer experience

Enjoy!

Jason Greenwood Founder of Greenwood Consulting

Jason is the founder of Greenwood Consulting - a specialist B2B eCommerce consultancy.

For 20+ years Jason has been helping brands expertly architect compelling digital shopping & brand engagement experiences.

Jason is also the Founder, Host & Producer of THE ECOMMERCE EDGE Podcast. With 325+ existing episodes and 3 new episodes dropping per week, THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail Tech & trends.

Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business!