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September 15th, 2025

E167. Why Most Social Media Marketing Is a Complete Waste: Former Bot Creator

  1. E167. Why Most Social Media Marketing Is a Complete Waste: Former Bot Creator Tech your Business Podcast 40:00

Most Small Businesses burn through marketing budgets on social media with little to show for it.

Tim O’Hearn, who built profitable Instagram bot software and later designed social media feed algorithms, reveals exactly why your social strategy isn’t working.

This conversation exposes the harsh realities of social media marketing that agencies prefer to hide. Tim explains why blue check marks and follower counts provide zero business value, how platforms use algorithmic feeds to force ad spending, and the truth about shadow banning.

Learn to spot the red flags when agencies promise guaranteed follower Growth, understand why the “dead internet theory” matters for business owners, and discover why email lists beat any social media strategy. Tim’s unique perspective as both a platform manipulator and insider system designer offers invaluable insights for business owners tired of wasting Money on ineffective social media marketing.

Instead of chasing viral content on rigged platforms, discover how to build audiences you actually own and control.

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Peter Banigo Entrepreneur & Podcast Host

I see myself as a very curious person and also a problem solver, This I believe is what led to my journey for almost a decade exploring different businesses in different industries.
My zone of genius has always been Technology and breaking down complex and this is all I do now, with my podcast - Tech your Business and also my business.

When I'm not doing that, I love to travel, read and take things apart (car, mobile phone, anything that catches my fancy).