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Unlocking Creativity: Navigating the Art-Commerce Balance with Melissa Dinwiddie

  1. Unlocking Creativity: Navigating the Art-Commerce Balance with Melissa Dinwiddie Mike Montague 32:19

Ever wondered how creativity and play can help boost your business? Join us as we explore the fascinating world of melding imagination and entrepreneurship with our guest, Melissa Dinwitty from Creative Sandbox Solutions. Melissa shares her journey from professional artist to running her own consultancy and how she unlocked the power of play to unleash creativity. We dive into the importance of giving ourselves permission to create “crappy work” as a stepping stone to innovation and discuss how the internet has opened doors for unconventional creative careers.

Melissa and I also explored the delicate balance between work and play in the creative process, with a focus on her innovative “stovetop model” for managing multiple passions. She shared her experiences designing creative spaces for clients and navigating the challenges of separating art and commerce, as well as the joys of being a jazz singer. And, just for fun, we played a round of “Do Something Fun Deck,” an interactive game that encourages creative exploration. So, come along for an inspiring and playful chat with Melissa Dinwitty and discover how to unlock your own creative potential!

Find Melissa at

(0:00:22) – Creativity and Play in Business
Melissa shares her story of transitioning from artist to consultant, exploring creativity through play, and the importance of creativity in innovation.

(0:14:04) – Balancing Play and Work in Creativity
Melissa Dinwitty shares her approach to play and work, experience design, separating art and commerce, and making music as a jazz singer.

(0:24:16) – The Stovetop Model of Work/Life Balance
Melissa uses the “stovetop” model to balance interests and plays with the “Do Something Fun Deck” to explore creativity.

Support the show

Support the Playful Humans mission to help adults rediscover the power of play:

Mike Montague Playful Human

Mike Montague is the Director of Community Engagement at Sandler. He is also a game show host, public speaker, podcaster, and writer at Playful Humans. He has been a radio DJ, karaoke host, virtual game show host, MC, and DJ for live events including opening for Billy Idol, Frankie Valli, and MC-ed at Toby Keith's Bar & Grill. Playful Humans is a community designed to help the burned-out and bored get re-energized and engaged with life. His mission is to help adults discover the power of playing for a living and how to avoid burnout, quiet quitting, or a midlife crisis. Find out more at

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