In this episode, host Melanie sits down with renowned CPA and serial entrepreneur Mickey O’ Neal to explore the strategies and lessons that have fueled his decades-long success in business. Mickey shares the story behind his unconventional entry into public accounting, how he grew multiple major firms, and why he’s found greater fulfillment and efficiency working solo rather than with partners. The conversation digs into the risks and rewards of professional services, the importance of recurring revenue, and the challenge of maintaining integrity in partnerships.
Jenn is a Wall Street Journal, USA Today, and International bestselling author. She is the owner of Elite Online Publishing and Biz Social Marketing Agency. Companies dedicated to helping business owners of all sizes thrive in today's highly technical world of product and service promotion. Jenn owned and operated a successful local chain of retail stores, where she honed her online marketing skills. From local brick and mortar stores to online entities, to large international corporations, Jenn's years of experience and expertise has now helped hundreds of businesses become front-page news on major search engines. She is dedicated to helping businesses use powerful new online and mobile marketing platforms to get visibility, traffic, leads, customers, and raving fans. She is passionate about helping busy entrepreneurs, business leaders, and professionals to create, publish, and market their book, to build their business and brand.