Have you ever thought about writing a book to share your expertise and elevate your professional credibility? That’s exactly the conversation we had with Melanie Hirshhorn, who offers a roadmap for blending the power of authorship with thought leadership to transform your career. Melanie, a beacon for business professionals eyeing the literary world, joined us to dissect how a book can become the linchpin of your personal branding and client acquisition strategy. She shared golden nuggets on the delicate balance of personal storytelling and brand alignment, ensuring that your publication doesn’t just showcase knowledge but becomes an integral asset to your professional arsenal.

Wading through the waters of author marketing and the dilemma of whether to sell your book or offer it up for free, Melanie and I tackled every author’s burning questions with actionable insights. From handling the rollercoaster of emotions tied to negative feedback to identifying the right opportunities for leveraging your book to its fullest potential, we candidly unpacked the journey from penning the first page to reaping the career benefits. And, as we wrapped up our chat, I gave a sneak peek into my own labor of love, the TV show "Together We Serve," where every Friday, we celebrate the transformative power of servant leadership. Join me, and let’s take this opportunity to stir your ambitions, whether you’re penning your first draft, or looking to leave a lasting mark on your field.
(00:31 – 01:30) Impactful Thought Leadership With Melanie
(06:34 – 07:39) Predatory Behavior in Publishing Industry
(10:29 – 11:04) Atypical Publisher’s Love for Books

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Steve Ramona Doing Business with a Servant's Heart

Steve Ramona discovered his calling at a young age and is now on a mission to share his secret sauce for success. He thrives on forging meaningful connections, sharing referrals, and watching people flourish.

His contagious passion for the Law of Increase makes his podcast "Doing Business with a Servant's Heart" so successful. This show is chock-full of inspiring stories about overcoming challenges and serving others.

Steve has a knack for spreading good vibes and elevating those around him. He learned from his dad that the entrepreneurial spirit is a great way to make money. I can share stories of how people serve, struggle and win. We all must overcome something, so why not learn to serve and overcome it much faster? I learned early working in our Health Club the importance of customer service. I learned that the more I served it was a win-win for everyone. I enjoy working with people, referring people, and helping people grow. The Law of Increase is my mission when I network around the world.

I love to mentor business people and offer all the resources I have. To win, you must grow yourself first; then, you can share this with others! I am an avid reader and have built a large book directory on sharing with others.