In this episode, David Gulas sits down with Kaylie Felske, founder of Tiny Magnetics, at the ABC Kids Expo to dive into the real journey of creating a unique toddler outerwear brand. Kaylie shares how she turned a daily Parenting frustration into an innovative product, magnetic jackets that empower toddlers to dress themselves before they have the dexterity for zippers. Hear the genuine story behind each step, from the year-long process of developing a safe and effective magnet system to the many prototypes tested with her own children. Kaylie discusses the hurdles, lessons learned, and the persistence needed to launch a successful direct-to-consumer brand.
If you’re passionate about startup life and building a product that solves a real problem, you’ll find actionable takeaways in Kaylie’s refreshing approach.
Learn more about Tiny Magnetics at tinymagnetics.com or on Instagram.
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