Luke Peters is an accomplished entrepreneur and the former CEO of NewAir. He sold NewAir in a mid-eight-figure deal . Today, he serves as a strategic CEO coach, leveraging his extensive experience to help other entrepreneurs navigate their paths to success. He is also a father of six and an avid surfer, embodying a balanced Lifestyle that values both family and business. His story exemplifies the power of perseverance and Innovation in achieving entrepreneurial success.

Top 3 Value Bombs

1. The zero moment of truth is to research the customers on what they are doing and how they are influenced.

2. You can build trust for the brand by giving a premium price, using influencer marketing and long form videos.

3. God will provide. Just put your head down and do the work.

Apex CEO Website. From Startup to Exit. Your Path to CEO Success. Get a FREE strategy call – Small Business CEO Coaching

Sponsors

HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more

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Most Recent Episodes

January 17, 2025

December 2024 Income Report

Every month we put together an income report to share a behind-the-scenes look at the ups and downs of running a 7-figure business. In full transparency, it’s not easy – but it IS possible....

Listen · 22:05

January 16, 2025

Non-Food Franchise Opportunities for the New Year with Jon Ostenson

Jon Ostenson is a top .1 percent Franchise Broker, Consultant, Investor, and Author of the book 'Non-Food Franchising'. He draws on his experience as a former Inc. 500 Franchise President and...

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January 14, 2025

Think & Grow Rich: The $5 Million Secret… and an AI Algorithm to Apply It with John Mitchell

At 50, John Mitchell caused his income to go up by 25 times from figuring out the full secret, the missing secret of the book Think and Grow Rich. And a 12 minute a day technique to apply it. Top 3...

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John Lee Dumas John Lee Dumas

John Lee Dumas is the founder and host of Entrepreneurs On Fire, the first and only daily podcast in the world that interviews the most successful and inspiring Entrepreneurs. With over 160 million listens of his 4500+ episodes, JLD has turned Entrepreneurs On Fire into a media empire and is just getting started.​ You can learn more at EOFire.com