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Innovative Marketing Strategies To Reach Families And Raise Home Care Awareness &Raquo; Lance Slatton 300X203 1

Innovative marketing strategies to reach families and raise home care awareness

Within the dynamic world of home care services, companies are embracing sophisticated marketing strategies to engage families and heighten awareness regarding their indispensable offerings. While the industry historically has relied on conventional advertising avenues, such as print media and word-of-mouth referrals, the digital era has inflicted a profound shift, compelling companies to explore innovative platforms […]

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The Expanding Role Of The Home Care Industry &Raquo; Lance Slatton 300X203 1

The expanding role of the home care industry

In recent years, the home care industry has experienced a significant transformation, expanding its role beyond the traditional confines of caregiving. What was once primarily known for providing essential assistance to the elderly and disabled within the comfort of their homes has now evolved into a multifaceted sector offering a broad range of services and […]

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The Increased Need For Home Care And How To Meet The Demand &Raquo; Lance Slatton 300X203 1

The increased need for home care and how to meet the demand

In recent years, there has been a notable shift in the preferences of individuals seeking care, with a growing inclination towards receiving care in the comfort of their own homes rather than opting for institutional facilities. This rising interest in home care, however, has brought to light a significant challenge: the scarcity of caregivers to […]

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How Home Care Companies Can Optimize Operations &Raquo; Lance Slatton 300X203 1

How home care companies can optimize operations

In recent years, the demand for home care services has surged, driven by an aging population and a growing preference for personalized healthcare solutions. Home care companies play a pivotal role in providing these essential services that enable individuals to receive medical attention, assistance with their daily activities, and companionship within the comfort of their […]

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The State Of Caregiving For 2024 &Raquo; Lance Slatton 300X203 1

The state of caregiving for 2024

A significant discrepancy has formed over the past decade between the number of people needing care and the number of professional caregivers available. This was significantly exacerbated in 2023, with caregivers becoming more exhausted than ever. Whether due to financial constraints or the struggling economy, almost 1 in 5 Americans who were providing care in […]

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Supporting Caregivers’ Physical And Mental Health For Retention, On-The-Job Satisfaction &Raquo; Lance Slatton 1024X752 1

Supporting caregivers’ physical and mental health for retention, on-the-job satisfaction

Having supports in place to support caregivers’ physical and mental health are key for both retention and work satisfaction. Without this, home care companies are facing an ever-greater loss as the mass exodus from the workforce continues. To properly support caregivers in the home care industry, there are a few different approaches to consider. Comprehensive… […]

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The Current State Of The Caregiver Crisis &Raquo; Lance Slatton 1024X752 1

The current state of the caregiver crisis

As caregiving providers and stakeholders, we are well aware of the increasing challenges we face due to the ongoing caregiver crisis. Following the pandemic, we’ve witnessed a sharp increase in terms of the need for care and a decrease in the number of caregivers available. Whether that be due to financial strain, a struggling economy, […]

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The Future For Senior Care Within Medicare &Raquo; Lance Slatton 1024X752 1

The future for senior care within Medicare

This much is known: The current state of Medicare does not adequately support the needs of many of the aging baby boomers. For those who require a more hands-on approach to care, their coverage is considerably lacking. The post The future for senior care within Medicare appeared first on McKnights Home Care.

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