November 8th, 2024 Deborah Johnson
Empathy and strategy together create a powerful approach to leadership, especially when planning for a new year. Empathy helps leaders understand the perspectives, challenges, and motivations of their team members, building trust and fostering open communication—an essential factor as more people experience the flexibility of remote work. When combined with strategic thinking, this empathy allows […]
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November 1st, 2024 Deborah Johnson
Today as many times throughout history, having a clear plan can make the difference between success and failure getting clarity, whether in personal endeavors or professional pursuits. A well-structured plan acts as a roadmap, guiding us toward our goal and helping us navigate the many distractions. It provides a sense of direction, allowing us to […]
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October 25th, 2024 Deborah Johnson
Mid-career and midlife hold many turning points that require an open mindset to change and refocus. So how do we best manage those times? Especially if we aim to make our second half of life even better than our first? This is a hot topic right now for not only many entrepreneurial businesses, but for […]
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October 18th, 2024 Deborah Johnson
Entering a new phase of life after raising children and concluding a long-term career can be both liberating and daunting. This transition, often marked by an “empty nest” and the end of full-time work, presents unique challenges and opportunities. The question “What now?” is common as men and women seek to redefine their identities, set […]
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October 11th, 2024 Deborah Johnson
The concept of a “mental hack” can be alluring, especially in the fast-paced world of business where quick solutions and shortcuts often seem like the key to progress. However, these hacks can pose significant dangers when they cause a deviation from a company’s core mission. A strong mission is the foundation of any successful business, […]
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October 4th, 2024 Deborah Johnson
In today’s fast-paced world, where countless opportunities and distractions vie for our attention, the ability to decide what not to do is as crucial as choosing what to do. I recently read a book filled with stories about mishaps that landed people in the ER, Medical Mayhem, and though the exact sources couldn’t always be […]
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September 27th, 2024 Uncategorized
Integrated marketing systems refers to a strategic approach wherein various aspects of marketing communication like advertising, PR and social media are seamlessly coordinated and aligned to work together towards a common goal. The aim is to create a unified and consistent brand message across different channels and touchpoints, thereby maximizing the effectiveness and impact of […]
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September 19th, 2024 Uncategorized
In today’s fast-paced world, we are bombarded with distractions that can derail even the most well-laid plans. Whether it’s the constant buzz of notifications, the allure of multitasking, or the sheer volume of responsibilities on our plates, staying focused can seem like an impossible task. Yet, the ability to concentrate deeply on a single task […]
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September 15th, 2024 Deborah Johnson
In the rapidly evolving landscape of modern business, the integration of new technologies like AI, automation, and advanced software has fundamentally transformed traditional business practices. These tools offer unprecedented capabilities to track and engage with clients, streamline operations, and enhance overall efficiency. However, with these advancements comes a significant shift from the “old school” methods, […]
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September 6th, 2024 Deborah Johnson
Affiliate referrals are a marketing strategy where businesses reward individuals or other businesses (affiliates) for driving traffic or sales through their referral links. By promoting a company’s products or services, affiliates can earn a commission for every successful conversion. There are many organizations that provide these relationships such as Amazon, software companies and many other […]
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