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79. Your Backup Strategy Is Probably Broken (And It Will Cost You)

  1. 79. Your Backup Strategy Is Probably Broken (And It Will Cost You) 40:12

Hosts:
Justin Shelley – https://www.phoenixitadvisors.com/
Mario Zaki – https://www.mazteck.com/
Bryan Lachapelle – https://www.b4networks.ca/

Think your business is protected because you’re paying for IT services? Think again. In this eye-opening episode, three Cybersecurity Experts share real horror stories of backup failures that cost businesses everything – from tape backups that never worked to QuickBooks files that vanished when needed most.

You’ll discover why modern backups are more complex than ever (hint: your data isn’t just on one server anymore), what immutable storage means for your protection, and the critical difference between having backups and having backups that actually work when disaster strikes.

The hosts walk you through a practical framework for auditing your current backup strategy, testing it properly, and creating manual processes to keep your business running during recovery. Plus, learn why some businesses can survive ransomware attacks while others are devastated – and which category you’re currently in.

Whether you’re relying on “my IT guy handles that” or managing backups yourself, this episode will either confirm you’re truly protected or expose dangerous gaps before they cost you your business.

Justin Shelley has been in love with technology since his father brought home an Apple IIe when he was just 12 years old. But more than technology, Justin loves the world of business and entrepreneurship. As a child, he watched his parents struggle, and eventually lose their first business. Today his passion is helping his clients leverage technology to build their businesses, with the ultimate goal of preventing them from losing everything in the event of a cyber attack.

Cybercrime is everywhere, and class-action lawsuits are following in the wake. This deadly combination is destroying businesses and lives. Justin has a simple formula that will prevent both.