If you’re running a B2B or B2C business, getting your pricing right is essential for success. In this latest episode of Payback Time Podcast, Sean Tepper‘s guest, James Wilton the Managing Partner at Monevate, shares four key pricing strategies to help you achieve this.

James Wilton, a pricing expert, explains why having a strong pricing structure is vital for any business, whether you’re just starting or already established. He discusses how to create a pricing plan that meets different customer needs, including options like tiered pricing, extra features, and various revenue models such as subscriptions or transaction fees. The main aim is to ensure that your pricing reflects the value customers receive from your product.

Key Timecodes

• (00:34) – Show intro and background history
• (08:09) – Deeper into his career journey
• (11:04) – Understanding his business philosophy
• (16:00) – Commercial break (TYKR mobile app)
• (16:42) – Deeper into his pricing strategies
• (22:07) – How to qualify sales with the right pricing
• (26:45) – Deeper into his career challenges
• (29:38) – How to raise prices correctly
• (35:40) – Guest hot tips
• (39:20) – One more key takeaway from the guest
• (43:50) – Guest contacts

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Sean Tepper Founder and CEO of Tykr

I’m the Founder and CEO of Tykr, a platform that helps beginner and advanced investors manage their own investments with confidence.

Our platform helps people find strong stocks, avoid risky stocks, and learn how to invest along the way.

We offer a 14-day free trial (no credit card required).

And if you ever hear me mention Tykr, I always say, “Don’t listen to me, please go to Trustpilot to see what our customers have to say. We have a 4.9/5.0.”