1. Rethinking the Role of Business in Society 13:12

Is there a link between business as usual and society?  This is the first in a four part series about ‘Business as Usual.’

In this episode, we look at the impact of ‘business as usual’ practices on society. Through three lenses —

-industry consolidation and democratization, 

-the housing crisis and 

-the whirlpool known as wages.

 It is clear that sticking to the status quo is not sustainable for those who want a decent life.  The repercussions of neglecting the broader societal context in which businesses operate, from environmental degradation to social unrest, are all around us.

It’s time for a paradigm shift, where businesses don’t just aim for profit but consider their entire footprint on the world.


If this episode resonates with your heart, your soul or your brain, consider joining the 5Cs Community. 



The 5Cs podcast, book and community are about shining a light on a better path.  Think of it as a global village of business people giving Planet Earth a hand up. You can find Charlene Norman on LinkedIn and the 5Cs website here. Consider joining the community here and subscribe for more thoughts from the 5Cs on Substack.

Charlene Norman Chief Empathy Officer & Truth Teller

I help my clients grow their empires in ways that are unique to them. It is not about using one tried and true and guaranteed offer. It is about matching the desires and goals of the client with the tactics that fit best with them.

Business and life are fun, leadership is not difficult and making money is easy. I know that trusting your intuition, pulling the answers from deep within you and standing in your own power are the best ways to reach your goals. My job is not to tell you what to do. My job is to partner with you and find the best match for your personality.