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Charting the Media Terrain: A Dive into Content Cartography with Minimap AI's Clayton Smith

  1. Charting the Media Terrain: A Dive into Content Cartography with Minimap AI's Clayton Smith Jennifer Arvin Furlong 1:01:25

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Embark on an enlightening expedition with Clayton Smith of Minimap AI as he charts the uncharted territories of the media landscape. By transforming the way we visualize news distribution, Minimap AI's content cartography promises to arm you with a deeper understanding of the stories shaping our world, far surpassing the left-right dichotomy.

This episode maps out a revolutionary system that spatially arranges news topics, revealing trends and the breadth of coverage at a glance. The discussion with Clayton navigates through examples such as Tesla's activities in China, illustrating the profound impact a single story can have across multiple sectors. The conversation also sheds light on the platform's ability to connect seemingly unrelated stories, offering a nuanced perspective often lost in the chaos of traditional media consumption.

Lastly, we trace Minimap's evolution from a product search mapping tool to a beacon in the dense fog of news and social media content. Clayton and I dissect the challenges companies face in aligning their brand with their content output and discuss how Minimap's innovative algorithms can detect discrepancies that may slip through the cracks. By the end of our journey, you'll be equipped with insights into how Minimap AI not only redefines content consumption but also serves as a vital compass in the quest for authentic brand and media interaction.

Contact Clayton to learn more at https://minimap.ai

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Jennifer Furlong Author | Podcaster | Speaker | Communication Ace

Jennifer Arvin Furlong (aka Jen) is a communication and media specialist who has kept one foot on the professional side of the industry for three decades and the other foot on the academic side teaching communication and public speaking for almost two of those decades. She is an author, speaker, media literacy advocate, and Marine Corps veteran. Nowadays she stays busy as the Communications Director for Ad Fontes Media, as Board President for Media Literacy Now, as a speaker coach for TEDxSavannah, and as the host of the Communication TwentyFourSeven podcast, “where we communicate about how we communicate.”

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