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July 14th, 2026

More Than Money: Building Wealth That Matters with Tyson Ray

  1. More Than Money: Building Wealth That Matters with Tyson Ray Carl J. Cox 35:37

What is wealth really for?

In this episode of the Measure Success Podcast, Carl sits down with Tyson Ray, CEO and Founding Partner of Form Wealth Advisors, to discuss building wealth that creates a better life. Tyson shares lessons from his career helping business owners, a powerful experience in Israel that reshaped his perspective, and why financial success should always support purpose, Relationships, and Legacy.

Together, they explore Retirement, succession planning, giving while you’re living, and how business owners can avoid spending their lives chasing more money without enjoying what they’ve built.

Listen now for practical Wisdom on wealth, leadership, and measuring success beyond your balance sheet.

Connect with Tyson:

LinkedIn https://www.linkedin.com/in/tysonray/

Book Total Succession: https://totalsuccession.com/

Website https://totalsuccession.com/

Carl Cox CEO, Measure Success Podcast Host, Author Lost at CEO

Carl J. Cox is the CEO and founder of 40 Strategy Inc. Through his career, Carl has been an executive leader and board member with seven different organizations who have grown 2x to 7x with operations in four continents. Early in his career, he started at PricewaterhouseCoopers. He is a certified Gallup Coach for Clifton Strengths.

Carl J. Cox is author of Lost at CEO, An Entrepreneur’s Guide to Strategy, which reached #1 Amazon bestseller in 12 separate categories at launch in May 2023. He is the host of the Measure Success Podcast, where he talks with CEOs, authors, and extraordinary achievers about effective strategies that inspire success in business as well as their personal life. His company donates 10% of their client net revenues towards charitable organizations.

Carl has been married for over 25 years and they have four children. He coached over 20 winning seasons in youth football, basketball, and baseball. Today, Carl enjoys spending time with family and friends, traveling, reading books, and playing golf. He resides in North Plains, Oregon.