In this episode of the Beyond Fulfillment Podcast, hear the inspiring story of Ryma and her mother Amina, co-founders of Raytiss. Learn how they transformed their deep-rooted experiences as immigrants from Algeria and built a unique brand specializing in baby keepsake memory books, designed to capture precious moments from pregnancy through age five. Ryma reveals the real start-up challenges they faced—navigating logistics, building supplier Relationships, figuring out pricing and margins, and staying motivated during tough times.
Discover firsthand insights as Ryma explains how Raytiss developed meaningful products by focusing on what truly matters to parents and children. You’ll also get a glimpse into their decision to attend their very first ABC Kids Expo in Las Vegas, and what it took to prepare their business for a major event with limited time and resources.
If you’re an entrepreneur, small business owner, or founder looking to grow your company, this episode provides honest lessons and strategies you can apply to your own business journey. Subscribe to the channel for more interviews with founders who share their experiences building brands from the ground up. Visit Raytiss at www.raytiss.com for more information about their products.
#Parenting #startups #founders
