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May 16th, 2025

Create the Demand to Collect the Demand: Jenny Wall on Marketing That Moves People

  1. Create the Demand to Collect the Demand: Jenny Wall on Marketing That Moves People 33:46

My guest this week is Jenny Wall, Chief Marketing Officer at VideoAmp, a company that’s transforming the world of media measurement and advertising performance. 

With over 30 years of experience leading marketing for some of the most iconic Entertainment and tech brands—including HBO, Netflix, Hulu, and Nickelodeon—Jenny is known for creating bold, innovative campaigns that not only drive results but shape culture. 

She’s also been recognized as one of Adweek‘s most influential women in advertising. 

Steve Olenski Steve Olenski, The CMO Whisperer

Steve Olenski possesses a career journey that's been as dynamic as it has been impactful. From his early days as a creative director in the agency realm to assuming pivotal senior marketing roles on the brand side with esteemed companies like Oracle, he has consistently navigated diverse landscapes. As a seasoned journalist, Steve has contributed significantly to major publications, including Business Insider and Forbes, where he dedicated a decade to sharing his insights. He earned the moniker " The CMO Whisperer, " recognized for his unparalleled depth of experience and his remarkable ability to build trust with Chief Marketing Officers (CMOs) of global giants, he earned the moniker "The CMO Whisperer."