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September 7th, 2023

60 Seconds for Thoughts on Thursday: How Do You Tackle Too Much Competition?

  1. 60 Seconds for Thoughts on Thursday: How Do You Tackle Too Much Competition? 2:33

Hello to you listening in DeBary, Florida!

Coming to you from Whidbey Island, Washington this is Stories From Women Who Walk with 60 Seconds for Thoughts on Thursday and your host, Diane Wyzga.

I’ve been mulling over this predicament posed in Seth Godin’s blog post dated 10th June 2023: how to tackle having too much competition.

According to Godin you have two choices:

Broaden your offerings, make them easier, cheaper and more available. Dumb them down and race to the bottom.

Or…

Focus on the customers who care enough about your idiosyncratic and particular offerings that they’ll not only happily walk away from the lesser alternatives, but they’ll tell the others.”

Here’s what charms me: that my “idiosyncratic and particular offerings” attract the right clients, the happy clients, the repeat clients as well as the others that they tell.

Question: How do you tackle too much competition? 

You’re always invited: “Come for the stories – stay for the magic!” Speaking of magic, would you subscribe, share a 5-star rating + nice review on your social media or podcast channel of choice, and join us next time!

Meanwhile, stop by my Quarter Moon Story Arts website to:

✓ Check out What I Offer,

✓ Arrange your free Story Start-up Session,

✓ Opt In to my monthly NewsAudioLetter for bonus gift, valuable tips & techniques to enhance your story work, and

✓ Stay current with Diane on LinkedIn.

Stories From Women Who Walk Production Team

Podcaster: Diane F Wyzga & Quarter Moon Story Arts

Music: Mer’s Waltz from Crossing the Waters by Steve Schuch & Night Heron Music

All content and image © 2019 to Present Quarter Moon Story Arts. All rights reserved.

 

Diane Wyzga Story Guide/Coach, Podcaster, Speaker & Trainer

Remember the first time you rode a bike and took your hands off the handlebars? And then because it felt fun and scary you did it again until you were streaking down a hill with the wind blowing in your face and your hands up over your head screaming, “Look ma! No hands!” That’s been the story of Diane's life. Showing up - maybe scared but not afraid - because when you fall down 7 you get up 8.

With 30 years in healthcare, business, law, higher education and storytelling Diane created a niche the world needs: helping socially conscious professionals and organizations connect, engage & succeed by crafting the stories that communicate their message. A recognized global podcaster (Stories From Women Who Walk and Daily 60 Seconds) Diane shares wisdom and interviews designed to help others become successful story creators. Speaker and Founder Engaged Storyism® Method.