Your kid says they want to start a business, become a YouTuber, or make Money from gaming and you’re left thinking, “Great… but how?” We sit down with Jessie Dennerline, founder of KidPitchBiz, to talk about what kids actually need before they ever “launch” anything: a simple way to think through ideas, practice public speaking, learn how money works, and get comfortable adjusting after mistakes.
Jessie shares her own path from childhood mini-hustles to the reality of running a coffee kiosk, then building Storybrooke Play Cafe in Utah as a solution for working parents who needed a safe indoor play space. That same problem-solving mindset becomes the foundation for KidPitch, a Shark Tank style experience for kids (often ages 8 to 13) where a workbook guides them through branding, pricing, and revenue, then a real marketplace lets them test their concept in a low-stakes setting.
We also dig into inclusion and accessibility for neurodivergent learners: visual schedules and timers, flexible seating, sensory breaks, and multiple ways to participate whether a child writes, talks, or draws. One of the biggest takeaways is how often adults misread quiet kids, and how powerful it is when we stop making assumptions and give them room to show what they know.
If you care about kids entrepreneurship, financial literacy for kids, confidence building, and inclusive summer camps, this conversation will give you practical language and a clear next step. Subscribe, share with a parent who needs this, and leave a review with the business idea your kid would pitch.
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