Career Growth is a funny thing.

That is the goal after all right? Junior copywriter, Senior copywriter, creative director, etc.? We all want a career path.

But that journey towards something – often people leadership – can also pull us away from something else. And it can be the thing we were most passionate about and got us into this industry to begin with.

So when I saw this lesson in a recent podcast guest application, it grabbed my attention – strike a balance between management and production.

That is, really, one of the core challenges of growing a marketing career.

To hear the story behind that lesson, along with many more lesson-filled stories, I talked to Mary Church Cornette, CEO and Head of Creative, FUEL [https://www.fuelforbrands.com/].

Lessons from the things she made

• Strike a balance between management and production
• Learning and adapting to new tools will serve you well
• Maybe
• Build brands as systems
• Appreciative leadership is powerful
• Curiosity fuels leadership growth

Discussed in this episode

AI Guild [https://join.meclabsai.com/]

Fintech Marketing: Creativity and technology is a killer combo (podcast episode #50) [https://marketingsherpa.com/article/interview/fintech]

Creative Marketing and Advertising Campaigns: Hold the line & get a door kicker (podcast episode #84) [https://marketingsherpa.com/article/interview/creative-marketing]

Building Brands: People and culture matter a lot, mentorship matters even more, product matters the most (podcast episode #119) [https://marketingsherpa.com/article/interview/brands]

Career Adaptability: Marketing can lead to many other things (podcast episode #103) [https://marketingsherpa.com/article/interview/career-adaptability]

Get more episodes

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This podcast is not about marketing – it is about the marketer. It draws its inspiration from the Flint McGlaughlin quote, “The key to transformative marketing is a transformed marketer” from the Become a Marketer-Philosopher: Create and optimize high-converting webpages [https://meclabs.com/course/] free digital marketing course.

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If you would like to apply to be a guest on How I Made It In Marketing, here is the podcast guest application – https://www.marketingsherpa.com/page/podcast-guest-application

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Daniel Burstein Podcaster

Daniel Burstein is the Senior Director of Content and Marketing at MarketingSherpa and the host of the ‘How I Made It In Marketing’ podcast, where he talks to marketing leaders about the lessons learned through their careers.

He also reports on successful marketing campaigns and industry data in MarketingSherpa articles, and helps facilitate the AI Guild from MarketingSherpa's parent organization, MECLABS Institute.

Daniel has 23 years of experience in copywriting, content writing, interviewing, speaking, business journalism, content marketing, sales enablement, and field marketing communications.