![331: [Toni Kennedy] Storytelling, Grief &Amp; Building A Children'S Media Business &Raquo; 80564829 8E68 4Cf4 A5C0 E6D471Cdc48C Klwbqrak79Chpvtgb J37Szt](https://babyboomer.org/wp-content/smush-webp/2026/01/80564829-8e68-4cf4-a5c0-e6d471cdc48c_klwbqrAk79chPvTgb_j37SZt-250x250.jpg.webp "331: [Toni Kennedy] Storytelling, Grief &Amp; Building A Children'S Media Business 1")
Tony Kennedy, author and creator of the children’s audio adventure “What’s Popping Penny,” joins the show to share the incredible, emotional journey that led her to build a purpose-driven media business.
This is more than just a conversation about Money; it’s a masterclass on turning deep personal experiences into a successful, mission-focused enterprise. Tony dives into the nuts and bolts of budgeting a scripted podcast, the power of storytelling, and the importance of passing on a valuable Legacy to the next generation.
In this episode, you will learn:
//The Emotional Why: Tony shares the deeply personal story of her husband’s illness and how her granddaughter inspired the creation of “What’s Popping Penny.”
//Building a Podcast on a Budget: Get a breakdown of the key financial line items, from actor fees and studio time to editing costs.
//The Art of Storytelling: How Tony purposefully crafts narratives that reflect “Black realism” and introduce complex topics like grief and segregation to children in a safe, hopeful way.
//From Audio to Vertical Growth: Tony’s plans to expand the project into tangible children’s books to promote literacy and bring American Sign Language (ASL) to her videos to be more inclusive.
//Respecting Money Over Coveting: Tony’s personal philosophy on wealth, financial lessons learned through costly mistakes, and the importance of professional due diligence.
=|| Chapters ||=
00:00 Introduction to What’s Poppin Penny
01:26 The Inspiration Behind the Podcast
03:00 Finding Joy in Storytelling During Hard Times
07:18 The Importance of Multi-Generational Stories
09:33 Reality vs. Fantasy in Children’s Entertainment
10:50 The Role of Parents and Grandparents in Children’s Lives
12:28 Showcasing Black Realism in Storytelling
17:41 The Legacy of Work Ethic and Family Values
19:43 Creating a Podcast: Budgeting and Planning
29:20 Navigating the Podcasting Industry
35:02 The Importance of Actionable Feedback
37:57 Managing Finances in Podcasting
40:31 The Role of Editing in Podcast Quality
42:35 Creating Meaningful Content for Children
45:29 The Legacy of Storytelling in Podcasting
48:51 Navigating Difficult Conversations Through Story
52:46 The Impact of Podcasting on Family Dynamics
56:10 The Journey from Podcast to Book
59:57 The Art of Storytelling in Finance
01:02:49 Curiosity as a Host’s Superpower
01:10:25 Integrating Literacy with Podcasting
01:13:37 Empowering Children Through Music
01:16:05 The Importance of Predictability in Learning
01:18:26 Understanding Routines and Rewards
01:20:18 Patience and Opportunity in Success
01:22:18 Learning from Financial Mistakes
01:27:25 Respecting Money and Relationships
01:29:50 The Need for Inclusivity in Education
01:32:07 Defining Wealth and Living Within Means
01:34:30 Lessons from Past Financial Mistakes
01:36:45 Influential Books and Their Impact
01:41:51 Favorite Dishes and Family Traditions
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Follow Toni:
Website https://whatspoppinpenny.com
Instagram https://instagram.com/heywhatspoppinpenny
Tiktok https://tiktok.com/@heywhatspoppinpenny
Facebook https://facebook.com/HeyWhatsPoppinPenny
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Disclaimer:
The information in this podcast is for general informational and educational purposes only and does not constitute financial, legal, or tax advice. Please consult with a qualified professional for advice tailored to your individual circumstances.
Episode 331
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