Welcome to another edition of the Famous Interviews with Joe Dimino series. In this episode, we speak with entrepreneur, author, keynote speaker, and activist Jodi Bondi Norgaard. She’s the visionary founder of Dream Big Toy Company and creator of the groundbreaking Go! Go! Sports Girls dolls — a line designed to promote healthy, active play while breaking down gender stereotypes in the toy industry.

Her powerful new book, More Than a Doll: How Creating a Sports Doll Turned into a Fight to End Gender Stereotypes (Post Hill Press, 2025), chronicles her incredible journey from launching her first doll in 2009 — amid intense industry resistance — to becoming a national advocate for gender equality and social change in business.

We discuss:

• The origin and mission of Go! Go! Sports Girls

• Why gender stereotypes in toys matter

• Turning a small idea into a movement

• Resilience in entrepreneurship

• Her new book and what’s next

📚 Learn more about Jodi: https://www.jodibondinorgaard.com/

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Joe Dimino Podcaster/Artist

Joe Dimino has been writing & creating in a variety of capacities since his college days at the University of Missouri-Kansas City somewhere around 1993. If you are keeping score, that would be about 29 years+. It all began at UMKCs University News as a Sports Writer & turned into a myriad of expressive avenues. Inventing poems, art, video & audio has always been in the proverbial cards.