My guest today is Bruce Hershey, co-founder and partner of the CMO Whisperer Advisory and someone I’ve known for at least 15 years. He’s a brother. He’s a mentor. He’s a friend. He’s a confidant. He’s everything. He’s also one of those rare leaders who has sat in just about every seat that matters. He’s a former global CMO of the Year, a senior executive, operator, entrepreneur, and business builder whose career spans more than three decades across major brands, agencies, startups, and founder-led companies.Â
But what has always stood out to me the most about Bruce isn’t just the resume; it’s the way he sees around corners. He has this incredible ability to connect leadership vision to operational reality, marketing to revenue, and strategy to actual execution.
A big reason the CMO Whisper Advisory exists the way it does today is because of the conversations Bruce and I have had over the years about what companies, CMOs and leaders are really doing behind closed doors. Not the polished conference room version. The real version.
