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November 29th, 2025

How to Build a Sustainable Business Without Burning Out : an interview with Rachel Anzalone, Strategic Growth Consultant

  1. How to Build a Sustainable Business Without Burning Out : an interview with Rachel Anzalone, Strategic Growth Consultant Laura Rotter, CFA, CFP® | Financial Advisor for Women in Midlife Transitions 49:36

What if success isn’t measured by revenue milestones, but by satisfaction—the beautiful integration of impact, profit, and pleasure? In this conversation, Laura Rotter sits down with Rachel Anzalone, a sustainable growth advisor and satisfaction strategist who helps purpose-driven entrepreneurs build businesses that honor both their mission and their wellbeing.

Rachel’s journey from growing up in the poorest county in New York State to managing 350 people in the restaurant industry to building a thriving entrepreneurial career is a masterclass in following your energy rather than a predetermined path. After reaching her breaking point working grueling hours in corporate hospitality, Rachel discovered that the “hustle harder” mentality doesn’t have to define entrepreneurship—and in fact, it’s often what burns entrepreneurs out fastest.

This episode is essential listening for any woman entrepreneur who’s tired of choosing between success and sanity, impact and income, ambition and ease. Rachel shares her revolutionary framework for building sustainable businesses that integrate three critical elements: meaningful impact, healthy profit, and daily pleasure. Whether you’re just starting your entrepreneurial journey or ready to redesign an existing business that’s draining you, this conversation offers a blueprint for creating work you can Love for the long haul.

Guest Bio

Rachel Anzalone is a sustainable growth advisor, thought partner, and satisfaction strategist who guides purpose-driven entrepreneurs to expand their impact and profitability without compromising wellbeing. With 25 years of diverse business expertise spanning entrepreneurship, corporate leadership, and digital marketing, Rachel has developed a unique approach that blends strategic excellence with soul-aligned satisfaction. After spending years in the restaurant industry managing hundreds of employees and opening multiple locations, she pivoted to building her own wellness business and eventually evolved into supporting entrepreneurs behind the scenes with marketing strategy, operations, and Coaching. Rachel has worked with leaders across the Personal Development, holistic wellness, and mindfulness industries, and once found herself directing a video shoot in the living room of Lisa Nichols from The Secret—a full-circle moment from when she first discovered the Law of Attraction. She is passionate about helping entrepreneurs—especially women over 40—build businesses they can sustain and enjoy for decades, not just years.

Key Takeaways

💡Success in chaos doesn’t mean chaos is sustainable: Rachel thrived in the high-pressure restaurant industry precisely because she loved being busy, challenged, and in constant change. But thriving doesn’t mean it’s sustainable—knowing when to walk away from what you’re good at to preserve your wellbeing is crucial.

💡 The path isn’t always linear—and that’s okay: From art school to philosophy to international studies to restaurant management to holistic wellness to online business coaching—Rachel’s winding path eventually came together to create her unique expertise. Trust that your experiences are building toward something, even when you can’t see the full picture yet.

💡 Heart-centered businesses need heart-centered operations: There’s often a disconnect between what conscious entrepreneurs teach (mindfulness, balance, holistic living) and how they run their businesses (hustle, grind, maximize productivity). True alignment means bringing your values into every aspect of your business—including operations and team management.

💡 Satisfaction beats revenue as a success metric: Rachel worked with multimillion-dollar businesses that were less profitable and less enjoyable than smaller boutique businesses. Real success isn’t a specific dollar amount—it’s the integration of meaningful impact, sustainable profit, and daily pleasure in how you’re living and working.

Connect with Rachel:

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Free resources: 

Pleasure & Profits podcast

 

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Disclaimer: Please remember that the information shared on this podcast does not constitute accounting, legal, tax, investment or financial advice. It’s for informational purposes only. You should seek appropriate professional advice for your specific information.

Laura Rotter Founder and Owner

I am Laura Rotter, the founder of True Abundance Advisors. We are a fee-only financial planning firm in Westchester County, New York for mid-life professional women.

After 30 years of successfully managing money for institutional investors including Citicorp and Para Advisors, I found my definition of abundance shifting. As I reviewed my own financial landscape, I realized that abundance wasn't just about accumulating more wealth, but about employing my wealth to do the things I most valued. My mindset changed from “I must use my life to make money,” to “I can use my money to make a life.” This experience helps me empathize with many of my clients.

Outside of my work as a financial planner for mid-career professionals, I serve on the Advisory Council of Impact100 Westchester, lead workshops for Invest For Better and am on the board of the Alliance of Comprehensive Planners.