Welcome to another episode live from Possible, where the networking is nonstop, and everyone claims they have a future in marketing. Today I’m joined by Paul Rossetti, Chief Revenue Officer at Claritas, a company helping brands connect audience intelligence, engagement, measurement, and Growth in a much smarter way. Paul operates where marketing ambition meets commercial reality. His focus is helping organizations find the right customers, reach them more effectively, reduce wasted spend, and turn strategy into measurable revenue outcomes.
Steve Olenski possesses a career journey that's been as dynamic as it has been impactful. From his early days as a creative director in the agency realm to assuming pivotal senior marketing roles on the brand side with esteemed companies like Oracle, he has consistently navigated diverse landscapes. As a seasoned journalist, Steve has contributed significantly to major publications, including Business Insider and Forbes, where he dedicated a decade to sharing his insights. He earned the moniker " The CMO Whisperer, " recognized for his unparalleled depth of experience and his remarkable ability to build trust with Chief Marketing Officers (CMOs) of global giants, he earned the moniker "The CMO Whisperer."
