They say “books don’t sell.” Jeremy Jones says that’s the wrong goal because the real job of a business book isn’t copies…it’s credibility.
In Ep. 61 of Is Anything Real?, Jeremy Jones (Jones Media Publishing) breaks down the Book Bridge: how authorship becomes a trust engine, and trust becomes pipeline. We get specific on the two moves most founders skip:
You’ll also hear a real case study: a four-week launch + smart paid traffic that drove ~$6,500 in royalties, 200+ customers, and “tens of thousands” in downstream client revenue.
Plus: the AI shift in publishing (including Amazon KDP’s AI disclosure checkbox) and why the “human element” is the moat.
Follow Jeremy:
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If you’re building a reality-first Growth engine and want to pressure-test what’s real in your system, grab a quick Foundation Call with me: https://calendly.com/adamwbarney/foundation-call-20min
