“If you don’t tell your stories, then no one will ever know, …Basically I just said, I think we should tell the positive stories and we should do it through the people…Let’s actually just go and meet the people at all levels from the people that are involved in the projects and organizing them. Also the people that are participating in them and benefiting from them and find out what they say. How does this change your life? Is this actually happening? Did trees actually get planted? Did this well actually get plugged?.”

Stacey Solie on Electric Ladies Podcast

Who are the regular people on the ground saving their land and helping address climate crisis through carbon markets? Today we’re going to hear from one of the producers of a new documentary about them, and be inspired to maybe think a little differently.

Listen to Stacey Solie, coproducer of “From The Ground Up: Voices From The Carbon Markets” and founder and CEO of Strategic Story Craft, in this fascinating conversation with Electric Ladies Podcast host Joan Michelson.

You’ll hear about:

● How they found these remarkably normal people doing extraordinarily simple things and benefiting from the carbon markets to save their land.

● How these carbon market deals work as creative business models

● How to leverage creativity to reach more people about the climate crisis.

● Plus, career advice, such as:

“One thing that I’ve done is just given myself permission to explore… sometimes saying yes to something for your community that I guess I just learned so much and I met so many people and I got exposed to really amazing artists in ways that are still playing out today. So…being open to exploring… There’s different ways to do things. There’s a lot of different kinds of people that are trying to make a difference, and they’re all intersecting in really creative ways. And I think maybe we can take that model for solutions more broadly. Let’s just get creative and work together and try to solve these problems.” Stacey Solie on Electric Ladies Podcast

Read Joan’s Forbes articles here.

You’ll also like:

· How To Talk ‘Climate’ To Keep People Safe – with Allison Agsten, USC Center for Climate Journalism & Communications

· How to Talk About Climate in a Polarized Culture – with Katharine Hayhoe, Ph.D., Climate Scientist, Professor at Texas Tech University and Chief Scientist at The Nature Conservancy

· Seek First to Understand – with Jennifer Hough, Advisor, TEDx Speaker, Author

· How Do We Talk About Climate? – with Jill Tidman, Executive Director of The Redford Center, nonprofit producing environmental documentaries and media

· What’s a Tech Humanist? – with Kate O’Neill, Speaker, Tech Humanist, Author

· The Politics of Climate & Energy – with Congresswoman Chrissy Houlahan, Co-Chair, Bipartisan Climate Solutions Caucus

· How Climate Modelling Affects Everything – Maria Caffrey, Ph.D., Principal Scientist, UK’s National Physical Laboratory

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Joan Michelson Electric Ladies Podcast - Innovation, Energy, Climate, Careers

Joan Michelson, MBA is a highly accomplished business leader and award-winning strategic social impact and ESG – environment, social, governance – leader, who drove breakthrough results at Chrysler (in EVs), American Express and Deloitte, small businesses, and government agencies. She is an instructor on ESG issues to professionals, leaders and board members across industries. Her specialties include leveraging ESG solutions and partnerships strategically for maximum benefit, helping organizations recruit innovative, diverse women, and helping these women thrive in their careers. She is based in the Washington D.C. area.

Joan is also an accomplished journalist who has worked with top media organizations and hosts and produces the acclaimed Electric Ladies podcast (formerly known as Green Connections Radio), about innovation and leadership in energy-, climate- and sustainability-related issues across industries, featuring women experts.

She writes regularly for Forbes on these issues and has also been in the Harvard Business Review, HuffPost, TheAtlantic.com, Greenbiz, The New Economy magazine (distributed at the World Economic Forum), New Thinking magazine, regional business journals; and various other media. She coproduced segments with CBS News’ “60 Minutes,” ABC News, and “The Crusaders,” and television specials on NBC.

Joan has spent her career working in energy-sustainability-climate-ESG issues and in marketing communications, including as head of communications and co-leader of the sales and marketing team of Chrysler’s Global Electric Motorcars (GEM), driving “best year ever” growth and significantly accelerated the adoption of electric vehicles. Prior to GEM, she led marketing communications efforts to high-net-worth and high-visibility clients in management consulting-financial services companies Deloitte and American Express. She's a native of NYC and has a BA from UCLA, an MBA from Baruch College at City University of NY, and post-graduate studies at Harvard Business School, The New School and The Aspen Institute, among others. She has a Sustainability and ESG certification from Competent Boards.