Predictably Biased: The Hidden Psychology in Hospitality
Predictably Biased: Discover how neuroscience and behavioral psychology shape guest perception, loyalty, and reviews in hospitality. Learn practical, brain-aware strategies to design 5-star guest experiences, reduce negativity bias, and engineer memorable hotel and restaurant moments.
After having spent 10 years teaching both big kids and little kids (elementary school and university), I began my neuroscience research journey to understand how the brain works and how to make it work better. I recognize that not everyone is as geeky as I am, but I believe most of us want to optimize brain function for as long as we can. Beyond my work, I live in Naples, Florida and enjoy anything in the sunshine.
