Your Makeup Might Be Hurting the Planet. Here’s How One Brand Is Fixing It.The beauty industry creates billions of pieces of waste every year, most of which never get recycled. But what if your makeup could be completely zero waste, refillable, and designed to last for decades?

In this episode, host Ian Peterman sits down with Chris Tarling, founder of Izzy Zero Waste Beauty, to reveal how his brand is building the world’s first truly closed-loop, sustainable beauty line. Every mascara, lip product, and skincare jar is returned, sterilized, and reused instead of ending up in the trash.

💡 What You’ll Learn:

• How Izzy Zero Waste Beauty is transforming the eco-friendly makeup industry

• The truth about why most “recyclable” beauty packaging still harms the planet

• The surprising connection between dental tech and refillable cosmetics

• How closed-loop systems are reshaping sustainable beauty

• Tips to reduce waste in your beauty routine without sacrificing performance

Jump to your favorite parts:

00:00 – Guest Intro

00:36 – The Origin Story of Izzy

02:00 – Reusability and Design in Sustainable Cosmetics

04:57 – Closed Loop System and COVID Launch

07:04 – User Experience and Subscription Model

08:35 – Recycling and Reusability Process

14:19 – Expanding Product Lines and Skincare Innovations

19:04 – Global Expansion and Supply Chain Strategy

22:08 – Designing with Purpose: Carbon and Storytelling

23:37 – Challenges in Marketing Sustainable Products

24:44 – Importance of Product Performance

27:30 – Focusing on Wholesale Partnerships

29:39 – Collaborations and the Startup Journey

35:45 – The Future of Sustainable Practices

About Chris Tarling & Izzy Zero Waste Beauty

Chris Tarling is a multi-award-winning entrepreneur, engineer, and environmentalist dedicated to disrupting the beauty industry with sustainable, circular Economy solutions. 

Izzy Beauty Inc a global beauty brand centered around close loop performance beauty. Live Beautifully, Waste Less. Award-winning and patented, Izzy Beauty offers customers a life changing performance in makeup, with forever-changing waste free packaging experience

Connect with Chris Tarling & Izzy Zero Waste Beauty:

Website: www.yourizzy.com

LinkedIn (Chris): https://www.linkedin.com/in/chris-tarling-92722317/

LinkedIn (Izzy Zero Waste Beauty): https://www.linkedin.com/company/izzy-zero-waste-beauty/

Instagram (Shelli): https://www.instagram.com/shellibrunswick/

Instagram (Izzy Zero Waste Beauty): https://www.instagram.com/izzyzerowastebeauty/ 

Want to turn visionary ideas into market-ready, sustainable products? 👉 https://www.petermanfirm.com/

🤝 Let’s Connect:

Instagram: https://www.instagram.com/cdesignhaus/

TikTok: https://www.tiktok.com/@consciousdesign

LinkedIn: https://www.linkedin.com/company/conscious-designhaus/

X (Twitter): https://x.com/CDesignHaus

We help creative entrepreneurs integrate social & environmental responsibility into their brand’s DNA through #ConsciousDesign.

💬 Would you switch to zero waste makeup? Why or why not? Tell us below!

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Ian Peterman CEO

Ian Peterman is leading the way for conscious design thinking through his book, podcast, and public appearances. His methods for prioritizing restorative, sustainable, and inclusive values to build a legacy of positive impact for his client’s brands have offered an exciting and rewarding approach to the future of good business. The Peterman Design Firm specializes in developing and commercializing products and offers branding and marketing for the missions its clients create. Ian also builds teams and catalyzes growth via fractional COO and CMO services. Ian is passionate about green tech, space exploration, and creating meaningful connections through human-centered planet friendly brands. When he’s not teaching and implementing conscious design he enjoys family, food, and watching the night sky. To learn more about Ian and Conscious Design you can check out @Petermanfirm for the latest podcasts, projects, and events, or find the book on Amazon.