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Devin: What is your superpower?
Cameron: Ability to foster collaboration and build meaningful connections.
Peter: Courage to speak truth, even when facing potential backlash.
A major obstacle to global prosperity is the chronic underfunding of small and medium-sized enterprises (SMEs), especially in emerging markets. In this episode of Superpowers for Good, Cameron Neil, CEO of LendForGood, and Peter Rostovsky, CEO of Raiseway, discussed their new collaboration that aims to close that gap. Together, they’re making it easier for impact-driven businesses to raise capital and for everyday people to lend across borders.
LendForGood is already empowering impact enterprises in places like Asia, Africa, Latin America, and beyond to access much-needed debt financing from a global pool of lenders. Now, with Raiseway’s support, these entrepreneurs will have access to tools that make running a Crowdfunding campaign simpler, more efficient and more likely to succeed.
Peter explained, “There are so many elements to a crowdfunding campaign…this is super challenging even for large organizations…we want to be that platform that supports the campaign throughout the process.”
The two companies align not just in function, but in values. Cameron emphasized that “the gap for small business capital access is significant…it’s a real growing problem” that requires global infrastructure and collaboration to solve. The World Bank and UN have estimated that SMEs in emerging markets face an annual $5 trillion funding shortfall. The traditional financial system simply isn’t built to serve them effectively. As banks consolidate, smaller loans become less profitable and more scarce.
Raiseway and LendForGood aim to fill that void. Their shared belief in the potential of debt crowdfunding—versus equity financing, which isn’t ideal for most Small Businesses—fuels their work. As Peter noted, “Your community is never going to foreclose you.”
Though not currently raising capital through a regulated investment crowdfunding campaign, both platforms are building the infrastructure and momentum for an ecosystem where everyday investors can meaningfully support small businesses doing good in the world.
This collaboration underscores the power of mission-aligned tech partnerships to tackle some of the world’s most stubborn problems. By streamlining access to impact capital, they’re helping to rewrite the rules of small business Finance—on a global scale.
LendForGood and Raiseway collaborate to simplify cross-border impact crowdfunding and support small businesses globally.
Cameron explains how LendForGood connects global lenders with impact enterprises needing debt financing.
Peter shares Raiseway’s role in streamlining campaigns and making crowdfunding more accessible and effective.
Cameron and Peter discuss the massive global SME funding gap and why crowd lending is a vital solution.
They reveal their superpowers—collaboration and courage—and offer tips on using them to drive meaningful impact.
Cameron Neil’s superpower lies in his ability to foster collaboration and build meaningful connections. Reflecting on his approach, he shared, “I have found an ability to… build collaborative initiatives, to build posses… or a network to form.” Cameron’s knack for bringing people together with shared goals and inspiring them to work collectively has been a cornerstone of his success. He credits this skill with driving impactful projects like LendForGood’s partnership with Raiseway.
Illustrative Anecdote:
Cameron’s collaboration with Peter Rostovsky is a testament to his superpower. By recognizing the synergy between LendForGood and Raiseway, Cameron initiated a partnership that equips impact enterprises with tools to succeed in crowdfunding. Reflecting on this collaboration, he explained, “Peter and I connected and we took it somewhere… bringing our organizations and others on this journey.”
Tips for Developing the Superpower:
Visualize Outcomes: Identify a future state or goal that requires collective effort to achieve.
Seek Alignment: Find individuals or organizations that share your objectives and values.
Inspire Participation: Use your vision to motivate others to join and contribute meaningfully.
Build Trust: Focus on integrity and mutual respect to strengthen collaborative Relationships.
Embrace Diversity: Collaborate with people who bring complementary skills and perspectives.
By following Cameron’s example and advice, you can make collaboration and connectivity a skill. With practice and effort, you could make it a superpower that enables you to do more good in the world.
Peter Rostovsky’s superpower is his courage to speak truth, even when facing potential backlash. Reflecting on a life-changing moment, Peter shared, “Something drastic really changed… I started being far more open about my views.” This courage to express his convictions, even at the cost of venture investor interest, has strengthened his connection with supporters and colleagues. His openness has inspired others, creating a space for dialogue and solidarity.
Illustrative Anecdote:
Peter’s courage was tested following October 7th, when he began publicly sharing his views on Israel’s policy in Gaza. Despite knowing that his candidness would alienate venture investors, Peter chose integrity over business interests. This bold stance not only demonstrated his values but also attracted a supportive community that shares his vision for Raiseway.
Tips for Developing the Superpower:
Find Supportive Allies: Surround yourself with people who encourage and respect your honesty.
Prioritize Integrity: Focus on values over short-term gains to build lasting trust.
Practice Courage: Start by sharing your beliefs in safe spaces before expanding to larger platforms.
Embrace Vulnerability: Accept the risks of being open as a necessary part of authentic communication.
By following Peter’s example and advice, you can make courage to speak truth a skill. With practice and effort, you could make it a superpower that enables you to do more good in the world.
Remember, however, that research into success suggests that building on your own superpowers is more important than creating new ones or overcoming weaknesses. You do you!
Cameron Neil (he/him):
Co-Founder and CEO, LendForGood
About LendForGood: LendForGood is a global impact loan syndication platform mobilising millions in impact finance for the UN Sustainable Development Goals. Entrepreneur support organisations, accelerators, incubators, venture studios and early stage investors use LendForGood to run campaigns and raise impact debt from both our individual and organisational lender community and the supporters of their portfolio enterprises who are borrowing. Investors use LendForGood to efficiently discover and deploy capital to courageous impact enterprises helping to deliver the SDGs around the world.
Website: lendforgood.io
Biographical Information: Cameron Neil is the co-founder, director and CEO of LendForGood, an impact loan syndication platform that is mobilising millions of dollars to help achieve the Sustainable Development Goals. Has has three decades of experience in the impact sector, working across and between finance, business, Technology, international development, corporate advisory and startups. Cameron played a pioneering role in the Fairtrade movement in the region, as well as the early days of B-Corp and Shared Value. His work now focuses on capital entrepreneurship and innovative finance to meet the challenges of the 21st century. As demonstrated through LendForGood, Cameron believes strongly in the power of people to come together in solidarity and through collaboration to create the communities and world that they want – ‘all of us’ is the largest untapped impact investment fund in the world!
Linkedin: linkedin.com/company/lendforgood
Peter Rostovsky (he/him):
Co-Founder and CEO, Raiseway
About Raiseway: Raiseway is developing an affordable SaaS platform to equip businesses with AI-enabled tools to execute effective crowdfunding campaigns on platforms like LendForGood.
Website: raiseway.app
Company Facebook Page: facebook.com/raisewayapp
Biographical Information: Born and raised in St. Petersburg, Russia, Peter moved to New York at the age of 16. Peter studied political science and economics at CUNY Hunter College. Before joining the crowdfunding industry, he worked as a capital markets intelligence salesman.
Personal Facebook Profile: facebook.com/peter.rostovsky.7
Linkedin: linkedin.com/in/peter-rostovsky
Instagram Handle: @pool_bread
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If a location is not noted, the events below are virtual.
Impact Cherub Club Meeting hosted by The Super Crowd, Inc., a public benefit corporation, on May 20, 2025, at 1:00 PM Eastern. Each month, the Club meets to review new offerings for investment consideration and to conduct due diligence on previously screened deals. To join the Impact Cherub Club, become an Impact Member of the SuperCrowd.
SuperCrowdHour, May 21, 2025, at 1:00 PM Eastern. Devin Thorpe, Champion of Social Good and CEO of The Super Crowd, Inc., will lead a session on “The Secret to Higher Investment Returns via Impact Crowdfunding.” He’ll share powerful strategies and real-world examples that show how aligning your investments with your values can lead to strong financial and social returns. If you’re an investor looking to maximize impact or curious about the growing world of impact crowdfunding, this is a session you won’t want to miss! Don’t miss it!
SuperCrowd25, August 21st and 22nd: This two-day virtual event is an annual tradition but with big upgrades for 2025! We’ll be Streaming live across the web and on TV via e360tv. Soon, we’ll open a process for nominating speakers. Check back!
Successful Funding with Karl Dakin, Tuesdays at 10:00 AM ET – Click on Events.
African Diaspora Investment Symposium 2025 (ADIS25), Wednesday–Friday, May 28–30, 2025, at George Washington University, Washington, D.C., USA.
Regulated Investment Crowdfunding Summit 2025, Crowdfunding Professional Association, Washington DC, October 21-22, 2025.
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Originally Published on https://www.superpowers4good.com/
