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September 7th, 2023

Mastering Branding and Design: Vicky Winkler from The Marketing Shop EP 270

  1. Mastering Branding and Design: Vicky Winkler from The Marketing Shop EP 270 peterwrightsyakkingpodcast 24:15

We explore the world of branding, design, and marketing with the incredible Vicky Winkler, owner of The Marketing Shop. 🎨📦 From print materials to graphic design, Vicky has a wealth of knowledge to share. Discover her four-step branding process, gain insights into branding priorities, and learn about the power of direct mail in today’s digital age. Whether you’re an entrepreneur, marketer, or design enthusiast, you won’t want to miss this enlightening conversation.Vicky has free tools for you https://tms.marketing/free-tools.html  https://tms.marketing  & https://stillwaterbranding.com

The Yakking Show is brought to you by Peter Wright & Kathleen Beauvais
contact us to be a guest on our show.
https://TheYakkingShow.com   [email protected]    [email protected] 
Join our community today so you don’t miss out on advance news of our next episodes.
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Timeline

01:25                     Branding priorities

02:30                     Changes in Conventions and designs

04:30                     Direct mail is cost effective

05:15                     What sets Vicky and TMS apart

06:30                     Biggest branding mistakes

11:40                     Investment in print

15:00                     Latest trends in design

16:00                     Non-traditional colours

18:00                     Vicky’s 4 step branding process

21:28                     Social Media

21:55                     Stillwater Branding

22:40                     Success Secrets

23:20                     Contact Vicky

Here are some of the tools we use to produce this podcast.
Hostgator for website hosting.
Podbean for podcast hosting
Airtable for organizing our guest bookings and automations.
Audio Pen for transcribing voice notes
 
Clicking on some links on this site will let you buy products and services which may result in us receiving a commission, however, it will not affect the price you pay.
 

In March 2020 at the start of the global disruption caused by the coronavirus, we wanted to do something to fill the gap caused by the sudden end of live networking events and to lighten the dark mood that had settled on the world.

We wanted to create conversations with expert business guests that would enlighten, empower and entertain our audience.

In late 2003, with almost 3 years, over 300 episodes of experience and feedback from you our audience, we started a second channel “Harmony: Your Path To Wholeness” to focus on health and fitness.

This new direction has been so well received that it will now be our main focus.

All our business episodes will remain available on all the main video and audio podcast platforms and our website.