How To Make Customers Love Your Business &Raquo;

In this article, Ernie Martin, author and marketing communications expert, shares eight universal marketing principles that every entrepreneur must know to achieve this. In a recent KAJ Masterclass Live episode, Ernie Martin, author and marketing communications expert, shared his insights on how entrepreneurs and small business owners can make customers love their businesses. Martin is also the founder and CEO of Receivable Savvy, a research and content development consultancy that helps finance professionals master order-to-cash. Martin begins by addressing a common misconception among entrepreneurs... Continue Reading