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March 25th, 2026

Unlocking Influence: The Secret Sauce of Storytelling

  1. Unlocking Influence: The Secret Sauce of Storytelling Keith Haney 35:48

In this episode of Becoming Bridge Builders, host Rev. Dr. Keith Haney speaks with Bill Blankschaen, founder of Story Builders, about the transformative power of storytelling. They discuss how every individual has a unique story that can provide a competitive advantage in leadership and influence. Bill shares insights on overcoming self-doubt, the importance of structuring messages effectively, and the role of storytelling in building trust in today’s skeptical world. The conversation also touches on the vision behind Story Builders and on the future aspirations to help others tell their stories.

Takeaways

  • Everyone has a story worth telling.
  • Your story gives you a unique advantage.
  • Overcoming the normalcy trap is crucial.
  • Confidence traps can hinder storytelling.
  • The storytelling structure is essential for effective communication.
  • Attention, tension, connection, solution, and action are key steps.
  • Intentional storytelling builds trust.
  • Your message should serve others, not just yourself.
  • The first step in writing a book is Clarity on the main message.
  • Legacy is about living a story worth telling.

Links referenced in this episode:

Rev. Dr. Byrene Haney is a dedicated and experienced pastor with over 31 years of service in multi-ethnic urban congregations. He holds a Bachelor of Science Degree in Computer Science from Southern University, Baton Rouge, LA, and a Master of Divinity from Concordia Seminary, St. Louis, MO. And a Doctorate of Education from Concordia Univerisity, Irvine, CA. Throughout his career, he has served in various roles, including Senior Pastor at Gospel Lutheran Church in Milwaukee, WI, and Mission Facilitator for the Northern Illinois District of the LCMS.

Currently, Rev. Dr. Haney serves as Assistant to the President in the Iowa District West, where he assists congregations with strategic planning, visioning, outreach, and fostering a culture of generosity and human care. His commitment to connecting faith with community needs and crises has significantly impacted the congregations he serves.