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June 30th, 2026

Stop Being “Nice”: How Women in Tech Can Negotiate, Lead, and Be Taken Seriously

Women in tech are often rewarded for being agreeable, which can also hold them back.

In this live conversation, Limor Bergman Gross and Victoria Nelson will explore why so many high-performing women default to over-accommodating, why “nice” is not the same as kind, and how to negotiate, lead, and speak with authority without losing authenticity.

We’ll discuss the double bind women face at work, the tension between being seen as collaborative versus authoritative, and practical ways to build executive presence, self-advocacy, and confidence under pressure. The conversation is designed for women in tech who want to be respected, visible, and effective without becoming someone they’re not.

Limor Bergman Gross Executive coach for women in Tech | Podcast Host

I’m Limor Bergman Gross - a leadership coach, speaker, and podcast host passionate about helping women in tech step into their full power. After 20+ years in the tech industry, including leading engineering teams at companies like DigitalOcean, I now coach women who want to grow their confidence, influence, and leadership presence.

I’m also the host of From a Woman to a Leader, a podcast where I share real stories and practical advice to help women break through barriers and thrive. As a mother of four, I understand the juggle, and I’m here to show that it’s possible to lead with courage, clarity, and authenticity.