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62. How Elderly Scams Could Destroy Your Business and Family Wealth – with Jocelyn King

  1. 62. How Elderly Scams Could Destroy Your Business and Family Wealth - with Jocelyn King 47:57

Hosts: Justin Shelley – https://www.phoenixitadvisors.com/  | Mario Zaki – https://www.mazteck.com/

Guest: Jocelyn King, “Queen of Online Safety” – https://www.smarteronlinesafety.com/ 

In this eye-opening episode, Cybersecurity expert Jocelyn King shares her harrowing personal story of being targeted by cybercriminals for years, losing over $500,000, and how it led to her mission of protecting others online.

The conversation focuses on a critical but underserved area: protecting our elderly community from cyber scams. With over
40billionstolenfromAmericans60+lastyearalone,andaveragelossesexceeding40billionstolenfromAmericans60+lastyearalone,andaveragelossesexceeding60,000 per victim, this isn’t just about protecting grandparents—it’s about protecting your family’s financial future.

Jocelyn shares practical strategies for safeguarding elderly family members, including setting up two-factor authentication alerts to your phone, establishing “stranger danger” protocols for the digital age, and creating emergency response plans. The hosts discuss real cases, including a devastating $300,000 Retirement theft, and why traditional banking protections don’t apply when victims willingly transfer Money to scammers.

Key takeaways include actionable steps business owners can take today to protect elderly family members who could become unexpected financial burdens if targeted by sophisticated scammers.

Justin Shelley has been in love with technology since his father brought home an Apple IIe when he was just 12 years old. But more than technology, Justin loves the world of business and entrepreneurship. As a child, he watched his parents struggle, and eventually lose their first business. Today his passion is helping his clients leverage technology to build their businesses, with the ultimate goal of preventing them from losing everything in the event of a cyber attack.

Cybercrime is everywhere, and class-action lawsuits are following in the wake. This deadly combination is destroying businesses and lives. Justin has a simple formula that will prevent both.