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Storytelling as Strategy: Communicate Clearly, Connect Deeply

  1. Storytelling as Strategy: Communicate Clearly, Connect Deeply Julina Ogilvie 32:11

Why do some messages fade while others stick with us for years? The answer is storytelling. In this episode of Women on Wealth, Julina Ogilvie sits down with Sara Gómez, a seasoned strategic communications consultant with more than 20 years of experience working with global Health nonprofits like Save the Children and the WHO.

Sara shares why storytelling is far more than just a communications tool—it's a catalyst for connection, trust, and change. From the neuroscience behind why stories move us to practical ways to craft your own, this conversation explores how storytelling helps simplify complex ideas, build confidence, and inspire action in both business and life.

Show Highlights:

2:49 – Why storytelling is a powerful communication tool and the role of oxytocin

5:23 – How storytelling helps a message stand out in today's fast-paced world

8:21 – Examples of how storytelling builds trust, credibility, and authentic Relationships

13:31 – How storytelling makes complicated topics more accessible and compelling

18:30 – How storytelling builds confidence

20:33 – How to adapt your story effectively for different audiences

24:20 – Advice for those who need help crafting their story

Connect with Julina Ogilvie:
Website
YouTube
LinkedIn
Email- [email protected]

Connect with Sara Gomez:

https://www.saragomezconsulting.com/story-spotlight-package

https://www.linkedin.com/search/results/all/?fetchDeterministicClustersOnly=true&heroEntityKey=urn%3Ali%3Afsd_profile%3AACoAACGcTkkByNrAujf4kRXgxAe7zHOG9AOd70U&keywords=sara%20g%C3%B3mez&origin=RICH_QUERY_SUGGESTION&position=0&searchId=8d6a3f09-c864-43f1-b631-165ebe75dc90&sid=X_%3B&spellCorrectionEnabled=false

The information provided is for educational and informational purposes only and does not constitute investment advice and it should not be relied on as such. The statements and opinions expressed in this podcast are those of the author. PWP cannot guarantee the accuracy or completeness of any statements or data. For current PWP information, please visit the Investment Adviser Public Disclosure website at www.adviserinfo.sec.gov by searching with PWP’s CRD #290180

Julina Ogilvie Wealth Advisor, Author, Podcast Host

Julina manages wealth for high-net-worth individuals and families in addition to guiding successful advisors through the firm’s succession planning strategy. Prior to joining Principle Wealth Partners, Julina held executive roles at J.P. Morgan Asset Management and Lord Abbett & Co. In these roles, she used her extensive knowledge of the capital markets to educate the country’s top advisors.

Julina is an accomplished speaker and strategist who has presented wealth management concepts to thousands of financial professionals and clients. She has been recognized for her outstanding achievements and serves as a mentor for young women entering the business. With a passion for financial literacy, she created a podcast, Women On Wealth, to empower women on financial concepts. Additionally, she authored Money Confident Girls: A Parent’s Roadmap to Raising Financially Confident Children (From Toddlers to Teens), further solidifying her commitment to fostering financial competence from an early age.

Julina resides in Fairfield, CT with her husband Doug, their daughters Kaylin and Sidney, and two dogs, Mudd and Sierra. She currently sits on the Ethics Board of the Investments & Wealth Institute, serves as VP of Finance at the Westport Women’s Club, and sits on the Board of Directors at River House Adult Day Center. Julina is an avid skier and triathlete who qualified for the Ironman World Championship in 2024.