“It’s easier to change the world with Money…Ideas are out there…the trick is in the execution. It’s not always the best Technology that works…Be persistent.”
Julie Lenzer on Green Connections Radio podcast
Having a great idea for a new technology or new business model that you think can change the world is terrific. But it will only make that change if it succeeds in the marketplace, which is very tough. The success stories we hear about in the media make it sound easier than it is. We do not hear about the thousands of others that do not thrive – but those can offer lessons too.
Listen to Julie Lenzer, Chief Innovation Officer at the University of Maryland and serial tech entrepreneur, tell Green Connections Radio podcast host Joan Michelson what it really takes to be a successful entrepreneur and where to find those resources, including funding.
You’ll hear (take notes!):
- Why personality makes a difference in entrepreneurship and how to manage yours.
- What the UMD Conscious Venture Lab – or “Do Good Institute” – is and how it could help you.
- How to find or build the ecosystem your business needs to succeed – especially as a woman entrepreneur with a purpose-driven business.
- About UMD’s all-female hackathons that attracted 900 students from K-12 to college, the largest in the U.S.
- Insightful career advice too … and much more!
Read my Forbes blogs on my interview with Julie too.
“Don’t be shy about…your accomplishments. Humility will only get you so far and there’s a way to humble brag. Ask a friend to help you because I guarantee you are probably underselling yourself. Be bold. Think big.”
Julie Lenzer on Green Connections Radio podcast
You may also like:
- Shelly Porges, CoFounder, Managing Partner of the Billion Dollar Fund for Women
- April Richards, EPA on SBIR grants for eco-conscious start-ups, entrepreneurs
- Ellen Williams, Former Administrator of ARPA-E on funding for innovative energy start-ups
- Christina Martini, Veteran intellectual property lawyer on protecting your IP, even from your day job.
- Amy Francetic, CEO of the Clean Energy Trust on funding for energy startups
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Joan Michelson, MBA is a highly accomplished business leader and award-winning strategic social impact and ESG – environment, social, governance – leader, who drove breakthrough results at Chrysler (in EVs), American Express and Deloitte, small businesses, and government agencies. She is an instructor on ESG issues to professionals, leaders and board members across industries. Her specialties include leveraging ESG solutions and partnerships strategically for maximum benefit, helping organizations recruit innovative, diverse women, and helping these women thrive in their careers. She is based in the Washington D.C. area.
Joan is also an accomplished journalist who has worked with top media organizations and hosts and produces the acclaimed Electric Ladies podcast (formerly known as Green Connections Radio), about innovation and leadership in energy-, climate- and sustainability-related issues across industries, featuring women experts.
She writes regularly for Forbes on these issues and has also been in the Harvard Business Review, HuffPost, TheAtlantic.com, Greenbiz, The New Economy magazine (distributed at the World Economic Forum), New Thinking magazine, regional business journals; and various other media. She coproduced segments with CBS News’ “60 Minutes,” ABC News, and “The Crusaders,” and television specials on NBC.
Joan has spent her career working in energy-sustainability-climate-ESG issues and in marketing communications, including as head of communications and co-leader of the sales and marketing team of Chrysler’s Global Electric Motorcars (GEM), driving “best year ever” growth and significantly accelerated the adoption of electric vehicles. Prior to GEM, she led marketing communications efforts to high-net-worth and high-visibility clients in management consulting-financial services companies Deloitte and American Express. She's a native of NYC and has a BA from UCLA, an MBA from Baruch College at City University of NY, and post-graduate studies at Harvard Business School, The New School and The Aspen Institute, among others. She has a Sustainability and ESG certification from Competent Boards.
