1. Revolutionizing Orthodontics: Dr. Ingrid Murra's Journey Anika Jackson 25:13

When Dr. Ingrid Murra was a child she felt insecure about her teeth, and now she is on a mission to empower Orthodontists to build digital practices, so that everyone can access quality care and gain confidence in their smiles.

You will learn the secrets of successful start-up business development and how to take your business to the next level.

In this episode, you will learn the following:
1. The power of a smile and how it can transform a person's life
2. How to empower orthodontists to build digital practices and offer high quality care
3. The journey of building a business, including learning the art of experimentation and how to pivot conversations to meet the needs of investors.

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Anika Jackson Creative Strategist, Podcaster

Anika is a mother, community volunteer, philanthropist, marketing and communications strategist and podcast host. As a marcom executive, she has done it all including experiential marketing/ event production, launch marketing, public relations, digital, and influencer throughout her multiple decade career.

She is a member of the Quickbooks Small Business Council, as well as on the Advisory Board for the Women in Leadership program for UCSB’s PaCE; advisor for Junior League of Los Angeles’ 2022 – 2023 President; Co-founder and board member of Learn Grow Lead; and Ballona Wetlands Philanthropy Chair for National Charity League’s Pier Chapter.

In Anika’s newest role, she is an adjunct professor at USC Annenberg School for Communication and Journalism, teaching graduate students in both the Masters of Public Relations and Advertising as well as the Masters of Digital Media Management programs.