Atiba de Souza is a content creation expert and founder of a search engine company. On this episode, he shares his background in coding and how he got into SEO and content creation before it became popular. 

1. He emphasizes the importance of video in SEO and how it presents a major opportunity for businesses. 
2. Atiba shares tips for creating videos that rank well in search engines, including transcribing the video and repeating the question being answered multiple times throughout the video. 
3. The conversation also covers the impact of the pandemic on Aba's business, the importance of integrated marketing solutions, and the significance of the customer value journey in content creation.

https://clientattractionpros.com/resources/downloads/free-youtube-guide-sops/

We're happy you're here! Like the pod?

• Follow us on all socials at @amplifywithanika and @yourbrandamplified
• Leave a review on Apple Podcasts
• Visit our website
• Connect with us at anika@yourbrandamplified.com

Most Recent Episodes

January 10, 2025

Harnessing Inner Strength with Zen: How to Thrive in Challenging Situations

Delve into the Zen perspective on dealing with adversity, particularly in the context of the recent Los Angeles fires that have caused significant loss and displacement. Zen philosophy teaches that...

Listen · 14:33

January 9, 2025

Shannah Quinn on Building Credit Early: From Kiddie Credit to Real Estate Investment

We’re bringing back one of our favorite episodes packed with an inspiring journey of Shanna Quinn full of invaluable insights on financial literacy for kids and home buying. Shannah discusses the...

Listen · 16:39

January 8, 2025

Cultivating Wellness and Abundance with Coach Ayanna O.

Join us and be inspired in this replay episode from Women Acquiring Assets, featuring Coach Ayana O, a highly transformative business and life coach, combining Yoga, Meditation, visualization and...

Listen · 41:01

Load More Episodes

Anika Jackson Creative Strategist, Podcaster

Anika is a mother, community volunteer, philanthropist, marketing and communications strategist and podcast host. As a marcom executive, she has done it all including experiential marketing/ event production, launch marketing, public relations, digital, and influencer throughout her multiple decade career.

She is a member of the Quickbooks Small Business Council, as well as on the Advisory Board for the Women in Leadership program for UCSB’s PaCE; advisor for Junior League of Los Angeles’ 2022 – 2023 President; Co-founder and board member of Learn Grow Lead; and Ballona Wetlands Philanthropy Chair for National Charity League’s Pier Chapter.

In Anika’s newest role, she is an adjunct professor at USC Annenberg School for Communication and Journalism, teaching graduate students in both the Masters of Public Relations and Advertising as well as the Masters of Digital Media Management programs.