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May 9th, 2025

The Socialize Strategy – Content Planning

  1. The Socialize Strategy - Content Planning 18:28

📌 Making Content Planning Easy

In this episode, we’re diving into one of the biggest game-changers for any content creator: getting organized. Whether you’re juggling multiple platforms or just trying to post more consistently, having a solid content planning system can save you time, reduce Stress, and seriously level up your output.

🧠 Core Tips & Takeaways

  1. Set a Realistic Posting Goal
    • Aim for 3–4 posts per week. Studio members get a ready-made weekly framework with ideas for 3 base videos + 1 bonus.
  2. Plan by Themes
    • Organize content by day/theme to spark ideas and stay consistent.
      Example:
      • Monday = Tips
      • Wednesday = FAQs
      • Friday = Behind-the-scenes/Fun
  3. Use a Planner or Notes App
    • Write down your weekly ideas and check them off. Use digital tools like Asana or just notes on your phone.
  4. Batch Your Content Creation Time
    • Block time (e.g., 12–1 PM daily) to shoot. Set alarms. Avoid rescheduling endlessly.
    • Helen admits this is the hardest part — distractions happen, but consistency is key.
  5. Stay Flexible
    • A weekly plan is more manageable than a monthly one. It also lets you pivot if a trend pops up.
  6. Engage With Content
    • Scrolling is research, not wasted time! It fuels creativity and keeps you current with trends, humor, and new formats.

🎧 Listener Q&A

  1. Voiceover Editing Tips
    • Yes, you can change your recorded voice in editing. Helen recommends using CapCut’s text-to-speech for more voice effect options.
    • Here’s the tutorial for the NARRATOR TREND

 

  1. New Instagram Edits App vs CapCut
    • Instagram Edits is solid for quick, in-app editing (especially for green screen), but lacks key CapCut features like keyframes. CapCut still leads for more advanced edits. A full comparison tutorial is on the way

📣 Studio Plug + Special Offer
Helen wraps with a reminder that the Socialize Studio gives you weekly blueprints, community support, and a Mother’s Day promo is live now. Check the newsletter or show notes for links and tutorials mentioned.

 

Helen Polise TheMuthership - Social Media Content Expert

Helen Polise, aka the “Social Media Teacher” is a TV commercial director with 35+ years of experience elevating numerous global brands. After a quick rise to TikTok and Instagram fame as @themuthership, she currently has over 980k+ followers who learn from her tutorials and love her upbeat lifestyle content! Helen demystifies the social media process and teaches people step–by–step how to create video content through her FREE courses and workshops. Her twice-weekly email and social media podcast provide social media updates, trends, content tips, insights and strategies on all things related to social media. HelloSocialize.com to find it all.

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