40 – What you can learn from your bartender
- 40 - What you can learn from your bartender 34:58
Should the “hospitality industry” only apply to bars, restaurants, and hotels? Hospitality is defined as “the friendly and generous reception and Entertainment of guests, visitors, or strangers” so why do we only think about it for one sliver of business and not every aspect? Author Neil Rogers believes that everything he learned about business and sales he first learned from behind the bar, so much so that he put his nearly four decades of sales and marketing experience into his book “Bar Tips: Everything I Needed to Know in Sales I Learned Behind the Bar”
Neil shares great strategy and tips on how to build relationship that can really help you in business and in life. Buy his book here – https://www.amazon.com/Bar-Tips-Everything-Needed-Learned/dp/B0BZ1V85T1
About Neil Rogers
Neil Rogers has over 37 years experience in marketing & sales, generating revenue and guiding clients through highly effective & result-oriented marketing campaigns. Working with a wide spectrum of clients from pharmaceutical and biomedical, to manufacturing and logistics, to government defense contractors and financial services companies, Neil and his team have developed a client retention & Growth model that delivers tangible results to clients—regardless of industry vertical.
Neil has been Owner and VP of Marketing & Sales at Rogers Marketing for nearly 26 years. He serves as lead marketing consultant, business development manager, and trainer & coach on the Positive Activity 11-Step Process.
Neil built his career & business leveraging both old school and new school marketing & sales techniques in a personal way that makes every prospect feel important. At Rogers Marketing, he has been making those same techniques available to clients, who, in turn, have followed the process and developed their own marketing & sales success—getting new clients, keeping clients they already have and growing within their current client base.
Rogers Marketing has been recognized for leadership & results in the Adventures in Advertising Franchise with several years of Million Dollar Sales awards, the Velocity Award for growth, and Heavy Hitter Awards for large accounts. Neil launched his career at athletic apparel and shoe company Kittredge & Associates and was twice named the Salesperson of the Year.