Chapters with Paul: Social Media and Storytelling
- Chapters with Paul: Social Media and Storytelling Paul Furiga 16:49
For the first time on Storylines Live, Paul Furiga, our Chief Storyteller and host, steps into the hot seat to discuss how social media has changed storytelling. With over three decades of experience in the marketing and public relations industries, Paul shares how the brain interacts with social media, why brands need to be authentic and relatable to accurately share their Capital S Story, and the future of social media with AI’s influence.
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