1. Lesley Pyle - Founder, HireMyMom.com: Empathy and Marketing Dr. Laura Sicola 31:52

Today Lesley Pyle discusses the importance of empathy and identifying the needs of your ideal clients in order to successfully market and communicate with them. Listen in as Laura and Lesley explore how communication changes when you have something in common, recognizing when prospective clients are not a good match, and dealing with conflict in an empathetic way.

Lesley Pyle is the Founder of HireMyMom.com, a service connecting Small Businesses with Virtual Professionals across the country. She began her work-at-home career in 1996 as a freelancer and soon after saw an opportunity to help professional women find flexible, legitimate, home-based work, while at the same time helping small businesses hire talented, virtual team members and freelancers.


You can connect with Lesley in the following ways:

LinkedIn: https://www.linkedin.com/in/lspencerpyle/

Facebook: https://www.facebook.com/HireMyMom

Twitter: https://twitter.com/HireMyMom

Instagram: https://www.instagram.com/HireMyMom/

Pinterest:  https://www.pinterest.com/hiremymomcom/


To learn more about Dr. Laura Sicola and how mastering influence can impact your success go to https://www.speakingtoinfluence.com/quickstart and download the quick start guide for mastering the three C’s of influence.


You can connect with Laura in the following ways:


LinkedIn: https://www.linkedin.com/in/drlaurasicola

LinkedIn Business Page: https://www.linkedin.com/company/vocal-impact-productions/

YouTube: https://www.youtube.com/channel/UCWri2F_hhGQpMcD97DctJwA

Facebook: Vocal Impact Productions

Twitter: @Laura Sicola 

Twitch: https://www.twitch.tv/vocalimpactproductions

Instagram: @VocalImpactProductions

See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.

Laura Sicola Leadership Communication & Influence Expert, Speaker, Author, Podcaster

Dr. Laura Sicola is a leadership communication and influence expert, speaker, author of Speaking to Influence: Mastering Your Leadership Voice, and host of the podcast, Speaking to Influence: Communication Secrets of the C-Suite. Her mission is to transform executives into confident, inspiring leaders whether live or virtually in order to get the results they want and turn their vision into their legacy. As the founder of Vocal Impact Productions, she has trained and coached executives at Comcast, IBM, the US Department of Commerce and Women Against Abuse along with politicians, business owners and non-profit leaders from around the world.

Laura’s TEDx talk, “Want to Sound Like a Leader? Start by Saying Your Name Right,” has nearly 7 million views, and she has been featured on programs such as Fox & Friends First, NBC10 @Issue and PHL 17. She has also spoken to thousands at conferences such as the Professional BusinessWomen of California Conference and the PA Conference for Women.

Laura received her PhD in educational linguistics from the University of Pennsylvania, where she also taught from 2001-2013.